Senior Data Product Manager – Marketing

Job not on LinkedIn

🔥 11 minutes ago

🇩🇪 Germany – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

🗣️🇩🇪 German Required

Where this job comes from

Posted on SHOP APOTHEKE EUROPE's careers page, not through a job board

First seen by Remote Rocketship 11 minutes ago

Logo of SHOP APOTHEKE EUROPE

SHOP APOTHEKE EUROPE

1001 - 5000 employees

🏥 Healthcare

⚕️ Healthcare Insurance

🛒 Retail

Healthcare • Healthcare Insurance • Retail

SHOP APOTHEKE EUROPE is a pharmacy company focused on providing healthcare and pharmaceutical services within Europe. Operating under the brand name Redcare, it emphasizes a people-first approach to pharmacy, aiming to guide individuals through their health journeys. The company is committed to sustainability, aligning its strategies with the Paris Climate Agreement to contribute positively to environmental health. SHOP APOTHEKE EUROPE also engages in public affairs, investor relations, and offers career opportunities for those interested in joining their mission-driven team.

📋 Description

• Build and shape the new Marketing Data & Measurement team • Own and drive the Marketing Data Product roadmap • Translate Marketing and Marketing Analytics measurement strategy into scalable products and capabilities • Develop Attribution, Customer Lifetime Value (CLV), Marketing Mix Modeling (MMM) and incrementality-testing products • Own the technical foundation of Marketing Data Products • Work with Data Engineering and IT to develop data models, pipelines and integrations of new data sources • Translate business challenges into product opportunities and prioritize features • Drive adoption and measurable business value through product metrics, stakeholder feedback and business KPIs • Act as the key interface between Marketing, Marketing Analytics, Data Engineering and IT • Lead cross-functional collaboration with Product teams, Data Engineers, Analysts and technical stakeholders • Manage backlog, priorities, sprints and stakeholder expectations using Jira and Confluence • Enable scalable and reliable marketing analytics through modern, accessible, reusable and trustworthy data products • Establish data quality and governance standards for reliability, consistency and accessibility

🎯 Requirements

• Several years of experience as a Product Owner or Product Manager within Marketing Analytics, MarTech or Data Products • Ideally experience building or leading cross-functional teams • Strong understanding of marketing and e-commerce, including performance marketing, brand marketing, CRM, customer retention and data-driven commercial decisions • Hands-on experience with Attribution, Marketing Mix Modeling (MMM) and incrementality testing • Strong understanding of modern data platforms and technologies, particularly Databricks, dbt and Power BI • Ability to collaborate with technical teams on data models, pipelines and integrations • Proven experience in agile environments, including backlog management, sprint planning and stakeholder coordination using Jira and Confluence • Strong stakeholder management and communication skills • Ability to influence cross-functional teams and explain complex technical concepts and measurement methodologies to senior and C-level stakeholders • Hands-on, product-driven mindset at the intersection of Marketing, Data and IT • Fluent English and German • Experience in e-commerce, retail or healthcare/pharmaceutical industry is a strong advantage

🏖️ Benefits

• Work from home, with individually arranged work location when office presence is not required, including up to 20 days per year anywhere in the EU • Redcare team events and regularly scheduled parties • Kindergarten grant of €100.00 total per month for employees paying kindergarten childcare costs • Anonymous, free professional mental-health support from nilo psychologists • Internal and external training and career development support • Fully funded Deutschland Ticket • Urban Sports Club M membership package and other sports and health opportunities

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