Paid Social Specialist

Job not on LinkedIn

🕒 June 18

🇲🇽 Mexico – Remote

💵 $3k / month

⏳ Contract/Temporary

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 57%

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Logo of Remote Talent LATAM

Remote Talent LATAM

11 - 50 employees

Founded 2017

🎯 Recruiter

🤝 B2B

📣 Marketing

Recruitment • B2B • Marketing

Remote Talent LATAM is a headhunting agency that specializes in connecting businesses with talented marketing professionals from Latin America. They focus on efficiently finding and recruiting qualified remote employees, allowing companies to save costs and hire quickly. By offering a risk-free payment model where clients only pay if they make a hire, Remote Talent LATAM simplifies the recruiting process and enhances business growth for their clients through skilled remote workforce solutions.

📋 Description

• Connect with and support leading U.S. marketing agencies through Remote Talent LATAM • Build and execute full-funnel paid social strategies across Meta and TikTok • Manage high-budget campaigns of $80K+ monthly spend, including prospecting, retargeting, and Advantage+/Smart+ initiatives • Develop audience segmentation, lookalikes, and interest/behavioral targeting • Partner with creative teams to brief, test, and iterate on social-native creative • Design and run structured creative tests covering hooks, formats, UGC, video, and static creative • Monitor campaign performance, build reports, and surface actionable insights • Allocate and optimize budgets to maximize ROAS and conversion volume • Ensure tracking via Meta Pixel/Conversions API and TikTok Pixel/Events API • Partner on attribution and measurement • Stay current on Meta and TikTok updates, automation features, and beta opportunities • Expand into Pinterest and Reddit where they unlock incremental growth • Operate across a portfolio of 4 to 5 accounts and report to the Associate Directors of Performance

🎯 Requirements

• 2+ years of hands-on experience managing paid social campaigns on Meta (Facebook/Instagram) and TikTok in an agency or high growth environments • Proven experience managing $80K+ monthly paid social budgets • Strong track record of driving performance against acquisition and conversion metrics (CPA, ROAS, CPL, CAC) • Deep understanding of Meta Ads Manager and TikTok Ads Manager (campaign structure, audiences, Advantage+/Smart+, bidding strategies) • Experience with conversion tracking and server-side events (Meta Pixel & Conversions API, TikTok Pixel & Events API) and analytics platforms (GA4, etc.) • Strong creative instincts and experience partnering with creative teams to test and scale social-native ad creative • Strong analytical mindset with the ability to turn data into actionable insights • High attention to detail and ability to manage multiple campaigns simultaneously • Excellent communication and collaboration skills • Experience with Pinterest and/or Reddit advertising is a nice to have • Resumes and portfolio briefs must be submitted in English • Must reside in a Latin American (LATAM) country

🏖️ Benefits

• Unlimited PTO to support a strong work-life balance • Paid company-wide break from December 24 to January 2 • Direct independent contractor relationship

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