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Senior CRM Manager

🕒 January 6

🇵🇱 Poland – Remote

⏰ Full Time

🟠 Senior

🏆 Customer Success

Where this job comes from

Posted on RISK's careers page, not through a job board

First seen by Remote Rocketship January 6

Logo of RISK

RISK

1001 - 5000 employees

🎯 Recruiter

Recruitment

RISK is a company whose website content indicates a careers site and recruitment portal. The site provides cookie management and privacy information, job listings, and an employee login; the careers platform appears to be powered by Teamtailor. The visible content focuses on hiring and candidate/employee access rather than specific products or industry verticals.

📋 Description

• Build and optimize welcome, activation, and reactivation chains aimed at increasing player engagement and retention • Create personalized campaigns for various player segments • Engage with the active player base through email, SMS, in-app notifications, sliders, and social media • Segment players based on gaming activity, preferences, and deposit amounts • Monitor and analyze CRM campaign performance metrics • Prepare reports and conduct campaign analysis to improve future promotions and strategies • Conduct A/B testing for CRM campaigns • Initiate and develop new ideas for promotions to enhance player activity and retention • Manage the full process of promotions from concept through to launch and post-launch analysis • Work closely with the product, design, and copywriting teams to ensure cohesive and effective campaigns.

🎯 Requirements

• 3+ years of CRM experience in gambling/betting • Experience building a full-cycle journey player • Create and test hypotheses to improve the user funnel • Readiness for high workload/dynamic work • High analytical skills • Understanding of casino players behaviour • Background with Tier 1-2 markets.

🏖️ Benefits

• Children Allowance • Mental Health Support • Sport Activities • Language Courses • Automotive Services • Veterinary Services • Home Office Setup Assistance • Dental Services • Books and Stationery • Training • Massage!

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