Senior Lifecycle Marketing Manager – Consumer AI

🕒 October 21

🇨🇾 Cyprus – Remote

💵 €85k - €105k / year

⏰ Full Time

🟠 Senior

🤖 Artificial Intelligence

👻 Ghost score 1%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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RMG Recruitment Agency

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2020

🎯 Recruiter

💳 Fintech

Recruitment • Fintech

RMG Recruitment Agency is a specialist recruitment firm focused on placing professionals in the global Forex (FX) market. The agency connects experienced candidates in roles such as conversion, retention, compliance, back office, operations, support, and senior management with leading Forex, FinTech, and iGaming employers across multiple regions including Israel, Cyprus, Bulgaria, LATAM, Mexico and Dubai. RMG offers tailored hiring solutions, transparent opportunity ratings, free coaching and end-to-end candidate support from CV review through offer, serving both jobseekers and hiring companies.

📋 Description

• Own CRM as a major revenue channel for a fast-growing, high-frequency B2C consumer product • Own the CRM strategy, roadmap, and revenue targets • Select or implement CRM platforms and materially build or rebuild CRM setup • Create segmentation, triggers, automation, and core lifecycle journeys • Configure customer journeys and experiments hands-on • Drive deposits, subscriptions, virtual currency/tokens, repeat purchases, reactivation, and retention

🎯 Requirements

• Experience building or rebuilding a CRM function, including selecting or implementing the platform and creating segmentation, triggers, automation, and core lifecycle journeys • Proven ability to turn CRM into a major revenue channel and explain its revenue impact • Commercial ownership of CRM strategy, roadmap, and revenue targets, ideally with direct reports • Hands-on experience personally configuring recent customer journeys or experiments and explaining specific results • High-frequency B2C monetisation experience involving deposits, subscriptions, virtual currency/tokens, repeat purchases, reactivation, and retention • Experience in iGaming/betting, social or mobile casino, dating, social discovery, or other high-frequency B2C models is welcome • Not suited to B2B CRM or HubSpot consultants, pure campaign managers, agency-only managers, candidates with email metrics but no revenue ownership, or candidates without first-purchase, repeat-purchase, or retention monetisation experience

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