Senior Web & Product Analyst

Job not on LinkedIn

🔥 0 minutes ago

🇪🇸 Spain – Remote

💵 €55k - €60k / year

⏰ Full Time

🟠 Senior

🔍 Product Analyst

👻 Ghost score 0%

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roadsurfer

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2018

🏨 Hospitality

📦 Logistics

✈️ Travel

💰 Venture Round on 2021-07

Hospitality • Logistics • Travel

roadsurfer is a leading provider of RV and camper van rentals, offering a wide selection of fully equipped vehicles for adventurous road trips across North America and Europe. With over 90 rental locations, roadsurfer enables customers to explore at their own pace, providing unique travel experiences that blend comfort and mobility. The company is dedicated to creating memorable journeys by giving travelers the freedom to discover picturesque destinations and hidden gems along their routes.

📋 Description

• Own the tracking setup across all markets, including GA4, Google Tag Manager, server-side tracking, Conversion APIs and advertising pixels • Maintain the tracking plan, event naming and GDPR-compliant consent handling • Define, implement and test tracking with web developers before every release • Check data quality and compare GA4, Amplitude and booking data • Find root causes of data gaps and ensure they are fixed • Run A/B tests in Amplitude Experiment end to end, from hypothesis and sample size through analysis and results • Maintain a record of testing learnings • Define booking-funnel and product KPIs • Measure the impact of product changes • Build Amplitude dashboards and cohorts for product teams • Advise Marketing and Product on tracking, attribution and testing • Report to the Team Lead Data & Analytics and collaborate with Product Owners, Marketing and web developers • Help grow online conversion by identifying customer drop-off points, testing improvements and measuring outcomes

🎯 Requirements

• At least 5 years of hands-on experience in web, digital or product analytics, ideally in e-commerce, travel or online booking • Deep expertise in GA4 and Google Tag Manager; experience building tracking • Experience with server-side tracking, Conversion APIs, Consent Mode v2 and advertising-platform pixel implementation • Solid knowledge of GDPR rules for tracking • Strong Amplitude skills, including events, charts and cohorts • Proven A/B testing experience, including the underlying statistics • Strong SQL skills, ideally with the GA4 BigQuery export • Ability to explain results clearly to non-technical colleagues and management • Fluent English • Experience with Metabase and dbt is nice to have • Eligibility to work in the country applied for without sponsorship

🏖️ Benefits

• Collegial atmosphere with flat hierarchies, fun and team spirit • Flexible working hours • Flex Work Policy enabling office days and home office days • Work from abroad in Europe for one month per year • Personal and professional development through the Inhouse Academy • Annual camper budget • Job bike offer • Corporate Benefits Platform • Travel Industry Card • Family & Friends Discounts • Bright office with table tennis and table football • Office dogs welcome

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