Director of Software Engineering – Full-Stack

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Robusta Studio

51 - 200 employees

robusta is a tech agency working with a diverse client base across different sectors & industries on implementing digital transformation programs. Engagements are typically focused on digitization of existing operations & processes and/or activation of digital customer engagement channels. With a team of 100+ tech and market consultants, robusta maintains an impactful footprint across EMEA and engages with its clients through its two key operations hubs in Egypt and Germany.

📋 Description

• Lead, mentor, and manage multidisciplinary teams of Software Engineers, QA Specialists, and CMS Content Authors. • Define team structure, capacity planning, and resourcing. • Foster a culture of quality, accountability, and continuous professional development. • Own delivery governance, including sprint planning, prioritization, risk management, and reporting to client and internal stakeholders. • Oversee the creation, update, and maintenance of editorial, campaign, and product pages across multiple regional websites. • Govern news publishing, content archival, and content hygiene. • Manage offers, campaigns, competitions, forms, brochures, galleries, and downloadable assets. • Oversee dealer and showroom pages, pricing updates, locations, timings, and vehicle model information. • Ensure effective use of AEM native tooling, components, sheet-based management, and eCommerce content. • Oversee vehicle landing pages, configurator pages, kiosk pages, and model data authoring. • Oversee the upload, organization, and governance of digital assets. • Ensure assets are optimized and reusable across markets. • Govern brochure and model-year asset lifecycles. • Direct centralized model data management, including model-year updates, specifications, pricing, and product changes. • Coordinate model rollouts across regional markets. • Enable compare, configurator, and prices & specifications pages using PIM data. • Ensure accurate and reusable product data across all markets. • Oversee campaign, lead, feedback, and dealer forms. • Prioritize and enable new features based on business requirements. • Own the maintenance and enhancement of in-showroom web applications. • Oversee release management, version control, and application updates. • Drive feature enhancements and UX improvements. • Ensure synchronization between applications, AEM, and PIM. • Oversee SEO implementation and technical monitoring. • Ensure performance, accessibility, and quality standards through robust QA processes. • Oversee market setup and localization of pages, assets, and product data. • Ensure consistent delivery of market-specific content. • Serve as the senior technical point of contact for client and market stakeholders. • Establish training, adoption, and feedback governance. • Communicate updates, enhancements, and roadmaps while driving continuous improvement.

🎯 Requirements

• 10+ years of experience in digital delivery, web engineering, or technical program management. • 3+ years in a technical leadership or director-level role. • Proven experience delivering enterprise-scale Adobe Experience Manager (AEM) solutions. • Experience leading multidisciplinary engineering, QA, and content teams. • Strong delivery governance and stakeholder management experience. • Experience with DAM and PIM systems. • Experience overseeing custom web application maintenance and enhancement. • Experience working in Agile/Scrum environments. • Technical SkillsContent Management & AEM • Adobe Experience Manager (Sites, Assets, and authoring workflows) • AEM native components, templates, and sheet-based content tooling • Headless/hybrid content delivery • Multi-market content architecture • Digital Asset & Product Information Management • DAM structuring, asset optimization, and reuse strategies • PIM-driven product data models • Web Application Development & Support • Modern web application stacks • Front-end frameworks • API integrations • Application performance monitoring • Release management • SEO, Performance & Localization • Technical SEO • Performance optimization • Accessibility standards • Internationalization (i18n) • Multi-market localization • DevOps & Delivery • CI/CD pipelines • Git • Agile/Scrum • QA processes • Test automation • Quality governance • Nice to Have • Adobe Experience Manager or Adobe Experience Cloud certifications. • Experience in automotive or other multi-brand, multi-market digital sectors. • Experience with Azure, AWS, or GCP. • Experience with AEM as a Cloud Service. • Prior experience within a digital agency or consultancy delivery model. • Soft Skills • Strong leadership and mentoring capabilities. • Excellent communication and stakeholder management skills. • Strong organizational and prioritization skills. • Analytical and problem-solving mindset. • Ability to balance technical depth with commercial and client awareness. • EducationBachelor's degree in Computer Science, Software Engineering, Information Technology, or a related field (or equivalent practical experience).

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