Email & Retention Marketing Specialist

🔥 12 hours ago

🌐 Egypt, Argentina, +3 more countries – Remote

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💵 $1.6k - $2.2k / month

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 20%

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Logo of Scale Army Careers

Scale Army Careers

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Manage and execute ongoing email marketing campaigns within Klaviyo • Audit, refine, and optimize lifecycle flows, including welcome, abandoned cart, post-purchase, and win-back automations • Develop segmentation and testing strategies to improve engagement, conversion, and email performance • Support product launch, promotional, subscription, and other marketing campaigns • Own email execution end-to-end, including campaign setup, copy, basic design, testing, QA, and deployment • Analyze customer and campaign performance to improve retention, repeat purchase rate, and customer lifetime value • Develop strategies to convert one-time purchasers into recurring subscribers • Use customer behavior and performance data to improve lifecycle communications • Partner with the Senior Marketing Manager on retention initiatives • Monitor retention performance and recommend testing and optimization opportunities • Support and optimize the Postscript SMS program • Coordinate email and SMS communications • Design polished, on-brand emails using brand guidelines and creative assets • Use Figma or similar tools for email creative and light digital marketing needs • Leverage AI tools to improve marketing execution, analysis, creative production, and workflows • Support affiliate and influencer initiatives, including creator outreach, product seeding, affiliate codes, and communications • Assist with merchandise coordination and other campaign-related execution • Maintain organized information and follow-up across marketing initiatives

🎯 Requirements

• 3+ years of experience in email marketing, lifecycle marketing, retention marketing, or a similar e-commerce marketing role • Strong hands-on experience using Klaviyo • Experience managing and optimizing lifecycle flows, segmentation, campaigns, and retention initiatives • Experience owning email campaigns from setup through testing, QA, deployment, and performance analysis • Experience with e-commerce or DTC brands is strongly preferred • Experience with Postscript or similar SMS marketing platforms is preferred • Experience supporting subscription-focused marketing initiatives is preferred • Experience supporting affiliate or influencer marketing initiatives is a plus • Strong understanding of email and customer lifecycle marketing best practices • Ability to interpret marketing performance data and translate insights into practical recommendations • Strong copywriting skills • Good visual judgment and ability to create polished, on-brand email designs • Proficiency with Figma or similar digital design tools is strongly preferred • Ability to use AI tools such as Claude or similar platforms • Strong organizational skills and attention to detail • Ability to work independently and take ownership of execution • Comfortable collaborating with marketing leadership while remaining hands-on • Candidates must be available to work 9:00 AM–5:00 PM PST • Resume must be submitted in English and PDF format • Portfolio or examples of personally completed email and/or SMS campaigns required • Video submission required

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