Media Buyer, Creative Strategist

🔥 18 hours ago

🌐 Egypt, Argentina, +3 more countries – Remote

🇪🇬 Egypt – Remote 🇦🇷 Argentina – Remote 🇪🇹 Ethiopia – Remote 🇿🇦 South Africa – Remote 🇳🇬 Nigeria – Remote

💵 $2.3k - $2.5k / month

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Scale Army Careers

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Scale Army Careers is a remote-first recruiting and talent placement service that matches experienced marketing, sales, and technical professionals outside the U. S. (primarily Latin America and Africa) with high-growth U. S. companies. They handle candidate screening (including application forms, video interviews, take-home assignments), contract and payment administration, and provide ongoing support and onboarding guidance while placements work directly with client companies. Roles are typically full-time remote positions paid in USD through payroll platforms like Deel.

📋 Description

• Launch, manage, and optimize Meta and Google Ads campaigns for HVAC, plumbing, and other home-service businesses • Manage multiple client advertising accounts, budgets, audience targeting, and performance • Monitor CPL, conversion rates, lead quality, and ROAS • Conduct structured campaign tests and implement data-driven optimizations • Identify underperforming campaigns and recommend targeting, budget, and execution adjustments • Develop advertising hooks, messaging angles, offers, and creative concepts • Build and manage structured creative testing frameworks • Analyze campaign and creative performance to identify successful approaches and future testing priorities • Refresh, revise, or replace advertising creative based on performance • Translate campaign insights into recommendations for new creative concepts and testing initiatives • Develop creative briefs for video editors, graphic designers, and copywriters • Provide actionable feedback to improve advertising assets • Coordinate creative production and revisions • Guide improvements to copy, thumbnails, and short-form video assets • Make simple creative adjustments independently when possible • Communicate campaign performance, testing results, and optimization recommendations to stakeholders • Maintain organized creative requests, testing priorities, and campaign activities • Proactively identify campaign performance issues and recommend solutions • Collaborate with creative contributors to ensure assets support campaign objectives

🎯 Requirements

• Proven hands-on experience independently managing and optimizing both Meta Ads and Google Ads campaigns • Demonstrated experience developing and executing creative testing strategies that produce measurable campaign improvements • Experience managing multiple client advertising accounts simultaneously • Experience monitoring and optimizing paid advertising performance using CPL, conversion rates, lead quality, and ROAS • Strong understanding of paid acquisition strategies, audience targeting, campaign optimization, and performance reporting • Ability to independently launch, manage, and optimize campaigns across Meta and Google Ads • Strong creative judgment and ability to identify why advertising assets perform effectively • Ability to develop hooks, messaging angles, offers, and creative concepts for paid advertising • Experience creating structured creative testing plans and using performance data to guide iterations • Ability to interpret campaign metrics and translate findings into actionable optimization recommendations • Ability to write clear creative briefs and provide feedback to designers, video editors, and copywriters • Strong organizational skills and ability to manage multiple client accounts, testing priorities, and creative requests • Ability to proactively identify performance issues and implement improvements • Collaborative approach while maintaining independent ownership of campaign performance • Experience with HVAC, plumbing, roofing, or other local home-service businesses preferred • Experience generating qualified leads for local businesses through paid advertising preferred • Ability to independently edit or adjust creative assets when necessary preferred • Experience managing awareness and direct-response advertising funnels for local businesses preferred • Availability during U.S. business hours aligned with the client’s time zone • English resume in PDF format required for application

🏖️ Benefits

• Fully remote work from home • Opportunity to combine paid advertising expertise with creative strategy • Hands-on ownership of campaign performance, creative testing, and advertising strategy • Close collaboration with creative professionals • Direct influence on client lead generation and business growth