Growth Marketing Manager – Demand Generation, AI

🔥 0 minutes ago

🌐 Chile, Brazil, +3 more countries – Remote

🇨🇱 Chile – Remote 🇧🇷 Brazil – Remote 🇦🇷 Argentina – Remote 🇨🇦 Canada – Remote 🇿🇦 South Africa – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Shift Markets

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2009

₿ Crypto

☁️ SaaS

🤝 B2B

Crypto • SaaS • B2B

Shift Markets is an enterprise software provider that supplies white-label digital asset infrastructure and exchange technology to financial institutions, brokers, and fintechs. Its platform powers crypto spot and derivatives trading, market making, liquidity aggregation, back-office operations, and crypto payments (CryptoPay), plus licensing and regulatory support and integrations for wallets, KYC/KYT, and liquidity providers. Shift enables clients to launch and scale exchanges and crypto services quickly with pre-sourced liquidity, proven tech, and 24/7 support.

📋 Description

• Own B2B paid acquisition across LinkedIn and Google, including campaign builds, targeting, creative testing, conversion tracking, and budget allocation • Audit ad accounts and the website, reduce wasted spend, and improve underperforming areas • Build and optimize landing pages and run CRO tests across the funnel • Manage the funnel from advertising and landing pages through forms, CRM, email nurture, and Sales handoff • Report on qualified leads, pipeline, and revenue • Design, build, and maintain AI workflows for research, competitor and news monitoring, content drafting, and reporting • Lead Answer Engine Optimisation so Shift appears in AI-engine results • Oversee AI-assisted content and social output with junior team members • Contribute to brand, PR, events, partnerships, podcasts, and industry publications • Help shape quarterly marketing plans and campaigns for new verticals

🎯 Requirements

• 5+ years of hands-on B2B digital marketing experience • Recent personal ownership of paid campaigns on LinkedIn • Concrete results personally driven, including spend, acquisition costs, pipeline, and revenue • Hands-on experience building landing pages and running conversion tests • Email marketing and CRM experience with Zoho, HubSpot, Salesforce, or similar, including nurture and lead routing • AI workflows or automations built and used in marketing work • Strong marketing judgment and clear, specific written communication • Comfortable as a hands-on individual contributor in a small team • Meaningful working-hour overlap with the New York team • Bonus: AEO, SEO, or generative-engine optimization experience • Bonus: Experience in crypto, fintech, payments, iGaming, or B2B SaaS • Bonus: Earlier-career content or social media experience • Bonus: Zapier, n8n, or similar automation tools; dashboards and data visualization

🏖️ Benefits

• A global, remote team with flexibility across time zones • Direct impact and close collaboration with the marketing lead • AI-forward team environment • 40-hour-per-week remote work arrangement