Head of Economy

🔥 12 hours ago

🇮🇱 Israel – Remote

⏰ Full Time

🔴 Lead

👻 Ghost score 10%

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Logo of Six Values

Six Values

201 - 500 employees

Founded 2024

📣 Marketing

✈️ Travel

🎮 Gaming

Marketing • Travel • Gaming

Six Values is a B2B betting and gaming technology company that creates player-facing and operator-facing digital experiences for the gaming industry. They provide website and application development, hosting and infrastructure, marketing, data analytics, account management, and payment system solutions, emphasizing speed, efficiency, clarity, continuous improvement, decisiveness, and teamwork. Six Values targets betting and gaming operators seeking turnkey technology, managed services, and data-driven growth support.

📋 Description

• Own the player economy across RMG and Sweepstakes brands, including bonuses, offers, VIP and loyalty, GC/SC coin packages and pricing, segmentation, economy-driven features, game RTP and content mix • Define monetization and economy strategy by vertical, brand and player segment • Own the bonus and offer framework, including mechanics, eligibility, cost models, wagering/playthrough rules and abuse controls • Own player segmentation and lifecycle monetization across player segments • Design and price GC/SC coin packages, bundles, first-purchase/first-deposit offers and personalized offers • Own VIP and loyalty economics, including tier thresholds, reinvestment rates, rewards and cost per tier • Approve promotion economics and hold CRM, VIP, Customer Service and Marketing teams accountable • Set RTP policy by brand, market and game category and manage game/provider mix against margin and retention targets • Define economic requirements for bonus engines, gamification, missions, tournaments, jackpots, cashback and loyalty features • Own A/B testing across pricing, bonuses, packages, rewards, promotions and economy features • Forecast impacts before release and report actual performance against forecasts after launch • Define economy and monetization dashboards with Analytics and run regular economy reviews with leadership • Work with Compliance to ensure bonus terms, RTP disclosure and promotional mechanics comply with market rules • Build, own and materially grow the monetization/economy function

🎯 Requirements

• 5+ years in Monetization, Game Economy, LiveOps, Product or Revenue Optimization within iGaming, Sweepstakes, Social Casino or highly monetized F2P gaming • Direct ownership of bonus, promotional, economy or VIP reinvestment budgets, with measurable results • Proven ability to improve revenue, payer/depositor conversion, retention, ARPPU and player LTV • Working knowledge of slot mechanics, RTP models, volatility, bonus abuse patterns and wagering/playthrough design • Understanding of dual-currency Sweepstakes economies: Gold Coins / Sweepstakes Coins, purchases, promotional currency, playthrough and redemption • Strong analytical skills, including building cost models and independently interpreting cohort, segmentation and LTV data • Track record of controlled experimentation and evidence-based commercial decision-making • Leadership experience and ability to challenge commercial teams and explain economics in clear business language • Strong advantages: direct US Sweepstakes experience, operator-side experience with CRM/bonus engine platforms, multi-brand experience, RMG casino experience, SQL/BI capability and experience building or leading monetization/economy teams

🏖️ Benefits

• High executive-level base salary (amount not specified) • Significant performance-based bonus • Meaningful equity participation • Long-term incentives linked to the value created • Real ownership • Direct access to senior management • Significant decision-making authority

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