Performance Marketing Specialist

🕒 February 12

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Sprinto

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2020

Automating Information Security Compliances & Privacy Laws for fast growing SaaS companies. Use Sprinto to obtain information security compliance, close enterprise deals faster, and pass vendor security assessments easily.

📋 Description

• Own Google Ads at scale • Manage and optimize Search, PMax, Display, and YouTube campaigns. • Scale budgets efficiently without compromising CAC. • Drive structured experimentation across bidding, audience, and creative. • Implement robust conversion tracking and attribution models. • Lead Conversion Rate Optimization • Run hypothesis-driven A/B tests across landing pages and funnel stages. • Identify and eliminate conversion bottlenecks. • Improve CVR from click → lead → qualified pipeline. • Strengthen Marketing Operations • Work closely with CRM systems (HubSpot/Salesforce or similar). • Set up and troubleshoot tracking (GA4, GTM). • Manage integrations using tools like Zapier or Pabbly. • Ensure clean data flow between ads, analytics, and CRM. • Drive Decisions Through Data • Analyze funnel performance, CAC, LTV, and payback periods. • Build dashboards and reporting frameworks. • Prioritize experiments based on impact and statistical validity. • Craft High-Performance Messaging • Write compelling search and display ad copy. • Collaborate on landing page messaging that converts.

🎯 Requirements

• 4–6 years of hands-on performance marketing experience. • Proven experience managing $100K+/month ad budgets (ideally higher). • Demonstrated success improving conversion rates through structured experimentation. • Strong analytical thinking and commercial acumen. • Technical fluency across marketing tools and tracking systems. • Ownership mindset with high accountability. • This role is ideal for someone who: • Thinks in systems, not tasks. • Makes decisions grounded in data. • Stays calm under significant budget responsibility. • Operates independently and drives measurable impact

🏖️ Benefits

• Work wherever you are: We’re 100% remote, so you get to choose if you want to work from home, cafe, hills or beaches. • Co-working, on the house: If co-working is your jam, we offer a generous annual allowance of up to INR 14,000 annually* for social working. • We care about your learning: We are invested in seeing you grow, and commit USD 1000 annually to help you level up your skills. • We count your spark, not your leaves: We care about you not just as an employee, but as a person. So if you need a reset, make use of Unlimited leaves. • Your Safety Net, Woven in: We take care of the what-ifs. From health insurance with coverage up to INR 10 lakh for you and your family, to accident protection of an additional INR 10 lakh, and life insurance worth 3× your annual salary, our benefits wrap you and your family in protection so you can focus on thriving. • Workspace setup of your dreams: Work from anywhere, and if that’s home, we’ll chip in INR 35,000 to help you create a space that’s as effortless as your workflow.