Facebook Ads Specialist

🔥 40 minutes ago

🇭🇰 Hong Kong – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 25%

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STERRY

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

📣 Marketing

🛍️ eCommerce

📱 Media

Marketing • eCommerce • Media

STERRY is a growth marketing agency that helps ecommerce and crowdfunded brands scale through advertising, creative services, public relations, and email/SMS marketing. They specialize in crowdfunding campaigns, performance advertising and e‑commerce growth, and have a track record of multi‑million dollar raises and revenues for consumer product clients.

📋 Description

• Manage and optimize Meta campaigns across assigned markets • Monitor campaign and creative performance and identify what is working and what is not • Analyze winning and losing ads to understand performance differences • Develop new creative ideas, angles, hooks, messaging, and improvements to existing winners • Create clear briefs for video editors and graphic designers • Test creative concepts, offers, messages, and landing pages • Conduct market and competitor research • Collaborate with the landing page team to maintain consistency between ads and landing pages • Review test results and recommend what to scale, stop, or test next • Track experiments and learnings • Collaborate across media buying, video editing, graphic design, and landing page teams • Proactively raise problems, opportunities, and ideas

🎯 Requirements

• Minimum of 2 years of hands-on Meta ad campaign experience • Strong understanding of Meta Ads metrics and campaign performance • Analytical thinking and ability to explain why an ad is working or underperforming • Comfortable developing, testing, and iterating creative ideas • Ability to turn insights into actionable feedback • Proactive, organized, and able to manage multiple tests • Experience with DTC or e-commerce brands is a strong plus • Experience with cross-functional creative teams, including video editors and designers, is a strong plus • Exposure to creative briefs, hooks, angles, UGC concepts, landing page testing/CRO, and/or multiple international markets is a strong plus • Bachelor's degree in Marketing, Advertising, Business Administration, Communications, or a related field is a plus, not required

🏖️ Benefits

• Support to help you grow • Collaborative and diverse team environment • Opportunity to work on international markets • Full-time employment

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