Marketing Director

🕒 June 26

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STERRY

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

📣 Marketing

🛍️ eCommerce

📱 Media

Marketing • eCommerce • Media

STERRY is a growth marketing agency that helps ecommerce and crowdfunded brands scale through advertising, creative services, public relations, and email/SMS marketing. They specialize in crowdfunding campaigns, performance advertising and e‑commerce growth, and have a track record of multi‑million dollar raises and revenues for consumer product clients.

📋 Description

• Own and execute the company's global marketing strategy, including brand positioning, demand generation, content marketing, SEO, paid media, email marketing, and product marketing. • Develop and optimize inbound and outbound marketing funnels that drive qualified 3PL partnerships and platform sign-ups. • Build scalable lead generation systems and nurturing programs across email, LinkedIn, and other acquisition channels. • Develop compelling messaging and positioning that resonates with 3PL providers, e-commerce merchants, and supply chain stakeholders. • Partner closely with the CEO to align marketing initiatives with business objectives, market expansion plans, and strategic partnerships. • Continuously evaluate growth opportunities, customer acquisition strategies, and market trends to support business growth. • Identify, research, and evaluate potential 3PL partners across global markets based on capabilities, geographic coverage, and strategic fit. • Build and maintain a structured database of prospective partners, including service offerings, contact information, engagement history, and partnership status. • Execute outreach campaigns through email, LinkedIn, and other channels to introduce the platform and generate partnership opportunities. • Conduct initial qualification and discovery conversations to assess partnership potential and business fit. • Monitor website traffic, user behavior, order flows, conversion rates, and user journeys to identify growth opportunities and areas for optimization. • Lead and mentor a growing cross-functional team supporting marketing, outreach, research, design, development, and growth initiatives. • Serve as a strategic partner to the CEO on growth initiatives, partnership development, and market expansion opportunities.

🎯 Requirements

• 6–8+ years of experience in marketing, growth, business development, partnerships, or related leadership roles. • Proven success within a 3PL, logistics, freight forwarding, B2B supply chain technology, marketplace, or related environment. • Strong understanding of both inbound and outbound lead generation strategies. • Experience designing and executing outreach and nurturing sequences across email, LinkedIn, and other channels. • Deep understanding of global logistics markets, industry dynamics, pricing structures, and competitive landscapes. • Experience managing cross-functional teams and driving business growth initiatives. • Strong analytical skills with experience using modern marketing and analytics platforms. • Familiarity with Google Analytics, Hotjar, CRM systems, automation tools, and reporting platforms. • Shopify and broader e-commerce ecosystem experience is highly preferred. • Strong project management, stakeholder management, and organizational skills. • Ability to thrive in a remote, fast-paced, and growth-oriented environment.

🏖️ Benefits

• Professional development opportunities • Remote work options