Senior Brand Designer

🔥 22 minutes ago

🇧🇷 Brazil – Remote

⏰ Full Time

🟠 Senior

👗 Brand Designer

👻 Ghost score 15%

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TRACTIAN

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2019

🏭 Manufacturing

🔧 Hardware

🤖 Artificial Intelligence

🔥 Funding within the last year

💰 DEBT on 2026-07

Manufacturing • Hardware • Artificial Intelligence

TRACTIAN is a provider of AI-powered hardware and software for multimodal asset health and predictive maintenance. The company combines plug-and-play vibration and electrical sensors with cloud analytics and AI-driven failure diagnostics to deliver real-time monitoring, downtime prevention, unified asset health views, and CMMS/work-order integrations for asset-heavy operations. Tractian targets manufacturing, data centers, oil & gas, mining, government, and other industrial facilities and is used to scale reliability programs and reduce operational risk; the company recently reached a reported $1. 4B valuation after a $130M Series D.

📋 Description

• Translate company positioning and product strategy into distinctive visual narratives across campaigns, launches, digital experiences, events, and executive-facing brand moments. • Own and evolve Tractian’s visual identity and brand system, defining principles, guidelines, and guardrails. • Build visual concepts that change market perception of Tractian. • Act as an art-direction reference from initial concept through critique and final execution. • Raise quality and consistency across Brazil, Mexico, and the U.S. while protecting a single global brand. • Partner with Product Marketing, Growth, Product, Sales, and leadership on creative direction. • Create reusable brand assets, systems, and templates for scalable execution. • Define Tractian’s visual expression across web, product storytelling, presentations, social, events, and integrated campaigns. • Use research, market feedback, and brand-health signals to evaluate perception changes. • Work with internal designers and external partners through briefs, references, critique, and decision-making. • Use modern creative tools, including AI, to improve exploration, speed, and execution.

🎯 Requirements

• 6+ years of experience in brand design, visual identity, art direction, or a closely related discipline. • A strong portfolio is required. • Evidence of meaningful brand work: evolving or repositioning an identity, building a brand system, leading a rebrand, or creating a visual platform that lasted beyond one campaign. • Excellent visual storytelling and art-direction judgment. • Deep understanding of identity systems, typography, composition, image direction, digital brand expression, and scalable brand consistency. • Strong hands-on craft in developing concepts, designing key assets, exploring visual territories, and improving work. • Comfort with direct critique, iteration, and changing constraints. • Strong communication and stakeholder-management skills, including presenting work and negotiating decisions with senior leaders and cross-functional teams. • Practical understanding of brand measurement using research, surveys, brand associations, search behavior, consistency audits, or other signals. • Fluency with Claude and related AI tools for research, ideation, creative exploration, prototyping, and iteration. • Advanced fluency in Figma and Adobe Creative Suite or equivalent professional design tools. • English strong enough for daily collaboration and presenting work to global stakeholders.

🏖️ Benefits

• Competitive Compensation • 30 days of paid annual leave • Education and courses stipend • Earn a trip anywhere in the world every 4 years • R$1.035/month for meals allowance • Health plan with national coverage and without coparticipation • Dental Insurance: we help you with dental treatment for a better quality of life. • Wellhub Membership: Access a wide range of gyms and training programs.

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