Senior Biddable Executive

🔥 34 minutes ago

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Logo of Transmission

Transmission

201 - 500 employees

Founded 2013

🤝 B2B

📣 Marketing

💼 Consulting

B2B • Marketing • Consulting

Transmission is a global B2B marketing agency that combines human expertise and AI to deliver integrated go-to-market, brand, and demand generation services focused on driving measurable business growth. The agency offers growth consulting, brand strategy, go-to-market planning, integrated creative and content, digital experiences, paid media, ABX/ABM, data and analytics, and demand conversion services. Transmission operates from multiple global offices, employs 250+ people, and emphasizes secure and responsible AI through ISO/IEC 27001:2022 and ISO/IEC 42001:2023 certifications. It positions itself as a consultative partner for enterprise and mid-market B2B clients, with industry-recognized awards and a focus on measurable commercial outcomes.

📋 Description

• Own the day-to-day execution and optimisation of programmatic campaigns across DV360, The Trade Desk and StackAdapt, covering display, video and emerging formats for B2B enterprise clients. • Execute audience targeting strategies, contextual, intent-based, ABM and first-party data activation, to reach B2B buying committees at scale. • Manage campaign pacing, brand safety and technical trafficking, ensuring flawless delivery across all programmatic placements. • Stay current with programmatic developments including CTV, DOOH, cookieless targeting and AI-driven optimisation, and apply new thinking to live campaigns. • Support the planning, setup and optimisation of paid social campaigns across LinkedIn, Meta and Reddit, focused on B2B demand generation, thought leadership and ABM activation. • Apply audience targeting, bid strategies, creative testing and budget management across social platforms, using AI-assisted tools to accelerate workflows. • Develop strong working knowledge of LinkedIn Campaign Manager and Meta Ads Manager, contributing to integrated biddable strategies alongside the social team. • Analyse cross-channel performance data, programmatic and paid social, to surface insights that inform optimisation decisions and strategy recommendations. • Contribute to client-facing reports and dashboards, learning to connect in-platform metrics to B2B marketing outcomes: MQLs, SQLs and pipeline contribution. • Obtain proficiency in Excel, PowerPoint and the reporting tools used across the Biddable team. • Use AI-powered tools to accelerate workflows across programmatic and paid social, from audience modelling and bid optimisation to creative intelligence and reporting automation. • Proactively explore how AI is reshaping biddable media and bring relevant developments to the team. • Contribute to cross-channel thinking, helping ensure programmatic and paid social strategies work together within integrated B2B programmes. • Work closely with senior programmatic and social team members to deepen your understanding of how channels complement each other within full-funnel B2B campaigns. • Contribute to QA processes across programmatic and paid social, ensuring campaigns launch accurately, on time and brand-safely. • Support pacing, budget pacing and financial reconciliation across your accounts. • Actively build your knowledge of B2B marketing, audience strategy, MarTech developments and AI trends.

🎯 Requirements

• 2-3 years of experience in programmatic media, paid social or digital advertising, agency experience is a plus but not essential. • Hands-on experience with at least one DSP (DV360, The Trade Desk or StackAdapt) and/or a paid social platform (LinkedIn Campaign Manager or Meta Ads Manager). • Genuine curiosity about cross-channel B2B media, you want to understand how channels work together, not just operate in isolation. • Strong analytical skills and comfort working with campaign performance data and spreadsheets. • Good understanding of digital advertising fundamentals, audience targeting, bidding strategies, brand safety and ad formats. • Good written and spoken English with clear communication skills.

🏖️ Benefits

• 26 days holiday + your birthday off + 3 additional days over the Christmas period • Private medical insurance (Luxmed) • Multisport Card • Annual Summer Party in London • Early Friday finish

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