Field Marketing Manager

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Verkada

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2016

💼 Consulting

🏭 Manufacturing

📦 Logistics

Consulting • Manufacturing • Logistics

Verkada is a leading provider of integrated physical security solutions, offering a cloud-managed platform that consolidates various security products including cameras, alarm systems, access control, and visitor management. Their technology allows users to manage security at scale from anywhere on any device, making it easier for businesses to maintain safety and security across multiple locations.

📋 Description

• Own Verkada’s regional presence and help expand its footprint across EMEA • Serve as the “CMO” for the territory’s regional marketing strategy • Execute Verkada-hosted events, regional trade shows, webinars, and demand-generating initiatives • Partner with Regional Sales Directors, EMEA Marketing Leadership, and cross-functional leaders on strategy and marketing results • Build relationships with European customers and thought-leadership bodies • Refine field marketing strategies and processes • Develop and plan the regional field marketing plan to meet customer, growth, and revenue objectives • Execute regional and local-language campaigns, including trade shows, lunch & learns, technical workshops, roundtables, webinars, and top-account marketing • Partner with Sales leadership to engage key target accounts • Devise, execute, scale, and automate marketing experiments with strong ROI • Track budgets, lead flow, follow-up, and results against goals • Communicate status, action items, results, and deliverables across marketing and sales

🎯 Requirements

• 5+ years of events marketing and demand generation experience in B2B, preferably with a fast-growing tech company • Experience working across France • Proven track record executing innovative and multi-part event and demand generation programs • Experience using data and metrics to drive improvements • High level of expertise using Microsoft Excel to manipulate and analyse data • Ability to travel as needed to events and conferences • Bachelor’s degree, preferably in business, finance, technology, or sciences • Strong work ethic, team-player mentality, and experience in a fast-paced, dynamic work environment • Self-starter approach with full ownership of the region and projects • Understanding of working with Value Added Resellers and Distributors • Ability to partner with and provide consultative input to senior sales leaders • Ability to engage customers and partners in dialogue about business needs and security solutions