Paid Media Specialist

🔥 2 minutes ago

🌐 Panama, Mexico, +4 more countries – Remote

🇵🇦 Panama – Remote 🇲🇽 Mexico – Remote 🇨🇴 Colombia – Remote 🇳🇮 Nicaragua – Remote 🇪🇨 Ecuador – Remote Cuba

💵 $12k - $18k / year

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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VirtueStaff

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

VirtueStaff is a company specializing in providing highly skilled remote virtual assistants and experts at competitive costs. They offer a variety of services including administrative work, marketing, bookkeeping, customer service, and more, tailored for businesses looking to build efficient teams through remote staff. VirtueStaff claims to present only the top 1% of candidates, who are rigorously screened and vetted for excellence. They promise transformative opportunities for their candidates by offering potential earnings significantly above local salaries. The company supports quick onboarding and ensures candidates can work across different time zones to meet client needs. VirtueStaff provides dedicated support and guarantees a perfect fit with flexible, month-to-month contracts for their clients.

📋 Description

• Plan, build, launch, and manage performance-focused advertising campaigns across Meta platforms (Facebook and Instagram). • Reverse-engineer booking and revenue targets to determine required lead volume, customer acquisition costs (CAC), and conversion benchmarks. • Monitor, analyze, and optimize campaign KPIs, conversion rates, and acquisition efficiency to maintain continuous account growth. • Execute structured split-testing / A/B testing protocols for campaign structures, ad copy, and creative variations. • Transform raw photo and video assets into high-converting ad creative variations designed to drive bookings. • Build and operationalize the paid media acquisition framework prior to campaign launches and maintain ongoing performance tuning.

🎯 Requirements

• 3–5+ years of dedicated experience in paid media buying, with specialist-level expertise in Facebook and Instagram advertising ecosystems. • Demonstrated ability to build, manage, and optimize performance campaigns independently based on strict KPI tracking (CAC, conversion rates, ROI). • Proven experience converting raw visual assets into performance-driven ad creative. • Deep knowledge of Meta Ads Manager, audience targeting, conversion tracking, and campaign analytics. • Strong organizational skills, self-accountability, and ability to collaborate directly with business founders without requiring micromanagement. • Spanish bilingual required.

🏖️ Benefits

• Work From Home • Performance Bonus