Freelance Senior Programmatic Manager

🔥 1 hour ago

🇦🇹 Austria – Remote

⏳ Contract/Temporary

🟠 Senior

👔 Manager

👻 Ghost score 12%

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WPP Media

WebsiteLinkedInAll Job Openings

10,000+ employees

📣 Marketing

📱 Media

🤖 Artificial Intelligence

Marketing • Media • Artificial Intelligence

WPP Media is WPP's global media collective built for the AI era, delivering AI-driven media, data, and production services to brands worldwide. It offers an end-to-end media delivery platform (Open Media Studio) and data solutions (Open Intelligence) that unify media, creative, production, commerce, measurement, and analytics to drive predictive, outcome-focused marketing. The company partners with major global brands and emphasizes AI-powered integration, transparency, and scaled creative and media delivery across markets.

📋 Description

• Independently activate, manage, and continuously optimize programmatic campaigns, including deal management in DV360 and Amazon DSP (Prime & Twitch) • Communicate directly with client service teams and coordinate with external partners • Develop campaign recommendations and provide strategic advice based on campaign briefs and historical performance data • Prepare, contextualize, and present well-founded campaign reports, including distributing reports and deriving actionable insights • Serve as the technical point of contact for AdTech-related questions concerning DSPs, SSPs, and DMPs • Conduct complex coordination and troubleshooting with AdTech partners and publishers

🎯 Requirements

• Several years of solid practical experience in the operational management and optimization of programmatic campaigns • Agency or AdTech background is an advantage • Demonstrable expertise in DV360 and Amazon DSP, including Amazon Prime and Twitch ad inventory • In-depth knowledge of the programmatic ecosystem: DSPs, SSPs, DMPs, deal types, tagging, and tracking • Strong numerical and analytical skills, with the ability to derive concrete recommendations from historical data • Excellent communication skills and a structured approach to working at the interface with client service teams • Fluent German is ideal; very good English is also fully sufficient

🏖️ Benefits

• 100% remote work possible • Flexible workload of approximately 10–20 hours per week

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