Paid Marketing Specialist

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🕒 November 11, 2025

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Zikra Infotech LLC

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2017

🤝 B2B

📱 Media

B2B • Media

Zikra Infotech LLC is a digital marketing and IT services firm that provides end-to-end online marketing solutions to businesses. They offer market research, content writing, branding, website design and management, SEO and account setup, social media management, email and paid marketing, lead and reputation management, and recurring monthly marketing plans with reporting and feedback. The company emphasizes tailored, results-driven strategies, transparent communication, and affordable, technology-driven marketing services for business clients.

📋 Description

• Plan, launch, and manage Google Ads campaigns across Search, Display, YouTube, and Performance Max • Optimize campaigns daily to achieve KPIs, ROAS, and conversion goals • Conduct keyword research, audience targeting, and A/B testing of ad creatives • Set up and manage conversion tracking, retargeting, and advanced bidding strategies • Analyze campaign data in Google Ads Manager, GA4, and Looker Studio, and provide actionable insights • Collaborate with internal teams and clients to align ad campaigns with business objectives • Stay updated on Google Ads trends, policies, and best practices • Support Meta Ads (Facebook & Instagram) campaigns when needed

🎯 Requirements

• 2+ years of proven experience managing Google Ads campaigns • Deep understanding of PPC strategy, funnel management, and attribution models • Hands-on experience with Google Ads Manager, GA4, and Looker Studio • Strong skills in keyword research, bidding strategies, retargeting, and conversion tracking • Analytical mindset with the ability to translate data into actionable optimizations • Good communication and client-facing skills • Google Ads certification (preferred) • Experience with Meta Ads, TikTok Ads, Snapchat Ads, or LinkedIn Ads is a strong plus

🏖️ Benefits

• Competitive Salary & Performance Bonuses • Growth-Oriented Culture – we invest in your professional development • Modern Tools & Tech Stack to support your work efficiently • A collaborative, remote-first team that values creativity, ownership, and results