Field Marketing Manager – US

Stelle nicht auf LinkedIn

🕒 vor 2 Monaten

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟠 Senior

🔴 Experte

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of team.blue

team.blue

1001 - 5000 Mitarbeiter

💼 Beratung

📣 Marketing

📦 Logistik

Consulting • Marketing • Logistics

team. blue ist ein führender digitaler Ermöglicher für Unternehmen und Unternehmer und betreut über 3,3 Millionen Kunden in ganz Europa. Mit einem Team von mehr als 2000 Experten bietet das Unternehmen innovative digitale Dienste an, die darauf abzielen, Unternehmen durch Technologie zu stärken. team. blue betreibt eine Vielzahl von Marken und konzentriert sich darauf, exzellente Kundenerlebnisse zu liefern.

Beschreibung

• Define and execute the go-to-market strategy for the US market across paid media, content, PR, and acquisition channels • Own US positioning and messaging and build the initial GTM case study • Create sales enablement assets and equip sales with conversion tools • Develop a cohesive full-funnel digital marketing strategy across paid, organic, content, and email • Position Kolsquare as a leading US influencer marketing platform through PR, thought leadership, partnerships, and events • Localize blogs, reports, whitepapers, brochures, case studies, website content, and email sequences for US audiences • Build relationships with media, industry experts, associations, agencies, and industry partners • Secure speaking engagements and media opportunities • Implement localized lead-generation campaigns and track KPIs for optimization • Plan and execute local events and engage influencer marketing communities and ambassadors • Manage local PR initiatives, pitch content to media, and monitor market and competitor trends

🎯 Anforderungen

• 8+ years of senior-level experience in marketing or brand management • Ideally experience in Influencer Marketing or SaaS Martech • Deep understanding of the US influencer marketing and media landscape • Existing network in the US influencer marketing and media ecosystem • Strong experience in positioning, communications, and sales enablement • Experience defining and running GTM strategies through ads, content, and acquisition channels • Broad digital marketing experience across paid, organic, content, and email • Strong network with relevant US media, influencers, and agencies • Commercially driven demand generation and sales-support experience • Experience creating marketing and sales enablement materials • Experience organizing external and owned events • Confidence with public speaking at events and webinars • Ability to work remotely with the main team in Europe while based on the US East Coast • Self-starter with flexibility and proactivity in a fast-moving international environment

🏖️ Vorteile

• Full remote work with European hubs and 400+ coworking spaces worldwide • Monthly and quarterly highlights in person for team-building events • Compensation package linked to the market and not based on location • Stability and resources of a profitable group, with the agility of a scale-up • Continuous training opportunities • Career development support

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