Senior Director, Demand Generation

🕒 vor 26 Tagen

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Drata

WebsiteLinkedInAlle Stellen

201 - 500 Mitarbeiter

Gegründet 2020

🔒 Cybersecurity

📋 Compliance

☁️ SaaS

💰 €100.000.000 Series B im 2021-11

Cybersecurity • Compliance • SaaS

Drata ist eine KI-native Plattform für Vertrauensmanagement und kontinuierliche Compliance, die Governance-, Risiko- und Compliance-(GRC)-Prozesse für Unternehmen automatisiert. Sie zentralisiert die Beweissammlung, die Überwachung von Kontrollen, die Verfolgung von Anbieter- und internen Risiken sowie die KI-gesteuerte Automatisierung von Fragebögen, um Audits, Sicherheitsprüfungen und Verkaufszyklen zu beschleunigen. Drata integriert sich in viele Systeme, unterstützt mehrere Compliance-Rahmenwerke (SOC 2, ISO 27001, HIPAA, GDPR, NIST, FedRAMP, usw. ) und richtet sich an Startups bis hin zu großen Unternehmen, die sicher skalieren und Vertrauen nachweisen möchten.

Beschreibung

• End-to-end demand generation strategy across digital, integrated campaigns, and scalable multi-channel programs • Pipeline creation and acceleration aligned to revenue targets • Campaign planning and execution across personas, segments, and buying stages • Budget allocation, channel mix optimization, and performance management • Funnel performance improvements across volume, conversion rates, and pipeline velocity • Alignment with Sales, SDR, RevOps, and Partner teams to ensure pipeline quality and follow-up • Contribution to global pipegen efforts across regions, segments, and go-to-market priorities • Build and execute AI systems for multi-channel demand programs that drive measurable pipeline and revenue • Own digital channel performance and campaign orchestration • Lead testing and optimization strategies across creative, targeting, landing pages, and conversion paths • Partner with content and product marketing to develop high-performing messaging and offers for integrated campaigns • Establish clear reporting on pipeline contribution, ROI, and channel performance • Manage and develop a high-performing demand generation team

🎯 Anforderungen

• 8–12+ years in B2B SaaS demand generation or growth marketing, with leadership experience • Proven success driving pipeline through digital, integrated, and multi-channel programs • Strong understanding of funnel dynamics, conversion optimization, and performance analytics • Experience managing budgets and optimizing for ROI across multiple programs • Deep experience partnering with Sales and RevOps in a pipeline-driven organization • Experience working with AI-driven marketing workflows, systems, or automations in a production environment • Familiarity with CRM, marketing automation, and data systems such as Salesforce, HubSpot

🏖️ Vorteile

• Up to 100% employer-paid premiums for medical, dental, and vision coverage for employees and their dependents • Comprehensive wellness benefits and healthcare concierge services • A comprehensive suite of financial benefits, including a 401(k) plan and company-paid life and disability insurance • Tax-advantaged spending accounts and a range of discounted voluntary offerings • Paid Parental Leave policy • Access to Kindbody fertility and family-building benefits • Annual stipends for both professional and personal development • Flexible vacation policy, paid holidays, and other perks