Content – Field Marketing Manager

🕒 vor 20 Tagen

🏈 Ohio – Remote

infoinfo

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

✍️ Content-Marketing-Manager

👻 Geisterscore 10%

infoinfo

🗣️🇺🇸🇬🇧 Englisch erforderlich

Jetzt Bewerben
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Logo of Drips

Drips

51 - 200 Mitarbeiter

📣 Marketing

🤖 Künstliche Intelligenz

🤝 B2B

💰 Venture Round im 2021-10

Marketing • Artificial Intelligence • B2B

Drips hilft Unternehmen dabei, effektiver mit ihren Kunden zu interagieren. Wie machen wir das? Durch eine KI-gestützte, konversationelle Plattform für den Kundenkontakt, die natürliche, bidirektionale Textnachrichten, geplante Anrufe und Voicemails umfasst.

Beschreibung

• Drive targeted awareness through high-impact content, campaigns, and programs • Partner with Product Marketing, BDR, and Sales to create and distribute content that fuels sales outreach and pipeline generation • Execute growth channels including website, social, webinars, events, and outbound support • Create and publish content across website, blog, social, email, and campaigns • Translate positioning, messaging, and proof points into demand-focused content • Repurpose narratives, launches, and customer stories into channel-appropriate assets • Manage a library of proof points, customer quotes, and product statistics • Leverage case studies, testimonials, and proof points across campaigns, website content, sales support, and outbound efforts • Partner with Customer Success to obtain customer approval for data, testimonials, public visibility of logos, and partnerships • Identify high-impact webinar and event opportunities with Product Marketing, Sales, and Customer Success • Own virtual and in-person speaking strategy and execution, including topic development, promotion, speaker identification and preparation, follow-up, and post-event analysis • Build a thought leadership cadence, including sourcing topics and drafting or ghostwriting content for executives and subject-matter experts • Execute targeted digital programs for specific accounts, segments, or use cases • Support BDR and New Logo representatives with relevant outbound content, messaging, and campaign assets • Create and own a targeted, personalized outreach strategy • Own LinkedIn as the primary social channel and build a content cadence • Track performance across content, campaigns, webinars, and events • Analyze engagement, pipeline, and conversion results and optimize content, channels, and campaigns

🎯 Anforderungen

• 3–6 years of experience in growth marketing, demand generation, content marketing, or a related role • Industry experience marketing to Healthcare, Insurance, or Higher Education executive buyers is a bonus, but not required • Experience executing targeted or ABM-style campaigns in a B2B environment • Strong content creation skills, including writing, editing, and repurposing content for different channels • Experience running webinars, virtual events, or field marketing programs • Experience partnering with sales or BDR teams to support outbound efforts • Data-driven mindset with experience tracking and optimizing marketing performance • Must include a cover letter addressing salary requirements and which Drips Core Value the applicant would embody most and why

🏖️ Vorteile

• No benefits or compensation extras specified in the posting

Jetzt Bewerben

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