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Senior Manager, Growth Marketing

🕒 vor 28 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $115.000 - $135.000 / Jahr

⏰ Vollzeit

🟠 Senior

📈 Growth-Marketing-Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von EverCommerce, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 28 Tagen

Noch offen auf der Website von EverCommerce. Geprüft vor 3 Stunden.

Logo of EverCommerce

EverCommerce

1001 - 5000 Mitarbeiter

Gegründet 2016

🏥 Gesundheitswesen

💼 Beratung

📦 Logistik

💰 Private Equity Round im 2019-07

Healthcare • Consulting • Logistics

EverCommerce ist die führende Plattform für Service Commerce und bietet vertikal angepasste, integrierte SaaS-Lösungen für über 500. 000 servicebasierte Unternehmen weltweit. Gegründet im Jahr 2016, bietet EverCommerce Softwarelösungen an, die Unternehmen dabei helfen, ihre Dienstleistungen zu vermarkten, den täglichen Betrieb zu optimieren und die Kundenbindung zu stärken. Das Unternehmen ist darauf spezialisiert, die Servicewirtschaft mit digitaler Transformation in verschiedenen Branchen, einschließlich Haus- & Außendienstleistungen, Gesundheitsdiensten sowie Fitness & Wellness, voranzutreiben. Die Technologie von EverCommerce zielt darauf ab, das Wachstum von kleinen und mittleren Unternehmen zu beschleunigen, die Betriebsabläufe zu verbessern und die Kundenbindung zu erhöhen, indem sie die Interaktion mit Kunden durch moderne digitale und mobile Anwendungen transformiert.

Beschreibung

• Own the growth marketing strategy and customer acquisition plan for the assigned business • Translate revenue and new-customer goals into funnel targets, channel strategies, campaigns, and growth initiatives • Develop a deep understanding of the business, market, ICP, customer buying journey, competitive landscape, and sales motion • Assess acquisition-engine health and identify high-impact opportunities, gaps, and risks • Build quarterly and annual growth plans grounded in performance, market dynamics, channel capacity, and business priorities • Own marketing performance across lead generation, MQLs, pipeline contribution, conversion, customer acquisition, and marketing efficiency • Analyze funnel and channel performance to identify trends, bottlenecks, quality issues, and optimization opportunities • Partner with Marketing Operations, Revenue Operations, and Sales to improve attribution, lead quality, scoring, routing, reporting, and funnel visibility • Establish forecasts and performance expectations and communicate risks or gaps to stakeholders • Develop integrated campaigns connecting audience, messaging, content, channels, conversion experiences, nurture, and Sales activation • Partner with Product Marketing to translate customer insights, positioning, and product value into acquisition strategies • Test audiences, messages, offers, channels, and conversion experiences to identify scalable growth opportunities • Orchestrate specialists across Paid Media, Marketing Automation, Content, SEO/AEO, Creative, Product Marketing, Events, Partnerships, ABM, and Marketing Operations • Create strategic briefs and direction for functional teams • Partner with Sales on pipeline needs, lead quality, account strategy, prospect engagement, and campaign activation • Build cross-functional relationships and remove blockers to accelerate growth • Influence priorities and drive accountability without directly managing executing teams • Identify and prioritize new growth opportunities beyond existing acquisition channels • Develop hypotheses and tests across channels, audiences, offers, messaging, landing experiences, lifecycle programs, partnerships, and emerging platforms • Evaluate experiments for near-term performance and scalable potential • Document learnings and continuously improve strategy and execution

🎯 Anforderungen

• 7+ years of experience in growth marketing, demand generation, integrated marketing, or a related B2B marketing discipline • Demonstrated experience owning customer acquisition, pipeline, or revenue-related marketing goals • Strong understanding of the B2B funnel and how marketing channels work together across the customer journey • Experience developing and executing integrated, multi-channel campaigns • Strong analytical skills with the ability to translate performance data into clear insights and actions • Experience working with paid media, lifecycle/email marketing, content, SEO, conversion optimization, events, partnerships, and/or account-based marketing • Strong understanding of marketing automation, CRM, attribution, and funnel reporting • Experience partnering closely with Sales and Revenue Operations • Ability to operate strategically while remaining close enough to execution to move work forward • Strong project management and prioritization skills with the ability to manage multiple initiatives and stakeholders • Excellent communication skills and the ability to clearly articulate strategy, performance, risks, and recommendations to senior leaders • A bias toward action, experimentation, and continuous improvement • Must be eligible to work without sponsorship in the United States • Experience marketing SaaS or technology products to SMB or mid-market customers (nice to have) • Experience working within a portfolio or multi-brand organization (nice to have) • Experience with Salesforce, Marketo, HubSpot, or similar CRM and marketing automation platforms (nice to have) • Experience building or diversifying an acquisition engine beyond paid search and traditional demand generation (nice to have) • Familiarity with ABM, product-led growth, partnerships, referral programs, AEO/GEO, and emerging acquisition channels (nice to have) • Experience working in home services, field services, construction, remodeling, or adjacent industries (nice to have)

🏖️ Vorteile

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Day 1 access to a robust health and wellness benefits, including an annual wellness stipend • 401k with up to a 4% match and immediate vesting • Flexible and generous (FTO) time-off • Employee Stock Purchase Program

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