Senior ABM Manager

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🔥 vor 13 Stunden

🌲 North Carolina – Remote

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⏰ Vollzeit

🟠 Senior

👔 Manager

🦅 H1B-Visum-Sponsor

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🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Extreme Networks

Extreme Networks

1001 - 5000 Mitarbeiter

GegrĂźndet 1996

📡 Telekommunikation

🏢 Unternehmen

🔐 Sicherheit

Telecommunications • Enterprise • Security

Extreme Networks ist ein globaler Marktführer für Cloud-Networking-Lösungen. Das Unternehmen ist auf kabelgebundene und drahtlose LAN-Infrastruktur, Netzwerksicherheit sowie cloudbasierte Netzwerkmanagement-Services spezialisiert. Produkte und Lösungen wie ExtremeCloud™ IQ und Network Fabric sind darauf ausgelegt, IT-Betrieb durch Automatisierung und intelligentes Management zu vereinfachen. Mehr als die Hälfte der Fortune-50-Unternehmen vertraut auf Extreme Networks; das Unternehmen hilft Organisationen, Geräte und Anwendungen sicher zu verbinden, die operative Effizienz zu steigern und Kundenerlebnisse zu verbessern. Zudem wird Extreme Networks im Gartner Magic Quadrant™ für Wired and Wireless LAN Infrastructure für seine führende Rolle anerkannt.

Beschreibung

• Develop and execute multi-year ABM strategies aligned with company revenue goals • Identify, prioritize, and tier target accounts based on revenue potential and strategic fit • Design and launch integrated ABM campaigns using personalized email, content, paid media, events, and direct outreach • Coordinate with Product Marketing on messaging and sales enablement • Leverage 6sense for predictive account intelligence, intent data, and account scoring • Utilize Reachdesk for multi-channel personalized outreach and campaign orchestration • Partner with Sales leadership to define account selection criteria, establish ABM playbooks, and create feedback loops • Lead collaborative planning with Product Marketing, Demand Generation, Digital Marketing, Sales Development, and Customer Success • Track ABM metrics including influenced pipeline, win rate, velocity, CAC, and ROI • Analyze account engagement and conversion data and optimize campaigns • Manage ABM platforms, marketing automation, CRM integrations, and analytics • Deliver monthly and quarterly performance reviews to leadership • Translate ABM results into actionable insights for Sales and executive stakeholders • Build and mentor ABM team members if applicable • Establish best practices and training processes

🎯 Anforderungen

• 5+ years of marketing experience, including at least 3+ years in ABM or enterprise/complex sales marketing • Hands-on proficiency with 6sense, including account selection, intent data analysis, and campaign execution • Hands-on experience with Reachdesk and multi-channel personalized outreach at scale • Proven ability to design and execute ABM campaigns that drive pipeline and revenue impact • Strong understanding of B2B sales processes, deal cycles, and customer buying committees • Experience with marketing platforms such as Marketo, Salesforce, and Sigma • Expertise in marketing analytics, data interpretation, and ROI measurement • Excellent cross-functional collaboration and stakeholder management skills • Ability to translate business objectives into clear marketing strategies and executable plans • Bachelor's degree in Marketing, Business, Communications, or related field, or equivalent experience • Preferred: experience in technology, SaaS, or enterprise software industries • Preferred: familiarity with LinkedIn Sales Navigator, Salesforce, or similar tools • Preferred: background in demand generation, product marketing, or field marketing • Preferred: knowledge of sales methodologies such as MEDDIC and SPIFF • Preferred: experience managing ABM team members or coordinating across distributed teams • Preferred: certification in marketing strategy, ABM, or account management • Preferred: track record of building scaled ABM programs from the ground up • Preferred: experience integrating 6sense and Reachdesk with marketing automation and CRM platforms

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