Head of MDU – Commercial Marketing

Stelle nicht auf LinkedIn

🕒 vor 15 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $177.800 - $270.300 / Jahr

⏰ Vollzeit

🔴 Experte

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Google Fiber

Google Fiber

501 - 1000 Mitarbeiter

Gegründet 2010

📡 Telekommunikation

Telecommunications • Internet

Google Fiber ist ein hochgeschwindigkeits-Internetdienstanbieter und eine Tochtergesellschaft von Alphabet Inc. , die Glasfaserkommunikationsdienste in ausgewählten Gebieten der Vereinigten Staaten anbietet. Als integraler Bestandteil der Google-Produkt- und Dienstleistungspalette zielt Google Fiber darauf ab, schnelle und zuverlässige Internetverbindungen bereitzustellen, um das Benutzererlebnis auf digitalen Plattformen zu verbessern.

Beschreibung

• Serve as gFiber’s primary leader for brand, product and growth marketing strategy, planning and execution stewardship in the MXU and Commercial space • Set strategy, segmentation, positioning, and execution for MXU residential, property owner, SMB, and strategic commercial vertical marketing • Develop comprehensive market positioning and go-to-market strategies for multi-unit dwelling and multi-tenant properties, SMB and commercial segments • Partner with product, sales, digital, operations, finance, and other cross-functional teams to align business goals and launch targeted campaigns • Conduct market research and competitive analysis to identify trends, customer needs, and service expansion opportunities • Design lifecycle marketing programs and promotional initiatives to increase MDU penetration, enhance property owner partnerships, and improve tenant and business customer experience • Monitor and analyze key performance metrics, optimize marketing strategies, report campaign effectiveness, and inform future business planning • Oversee enterprise acquisition, growth, and product marketing implementation with the wider marketing team

🎯 Anforderungen

• Bachelor's degree in Liberal Arts, Marketing, Business, Real Estate, Communications, or related field • 7 years of experience in marketing, including marketing leadership roles and demonstrated success in collaborating and managing high-performing teams • 3 years of experience in MDU or SMB marketing, or Commercial telecom or technology space • Experience with developing and implementing effective marketing plans in apartment, large scale real estate, commercial development, property appraisal, B2B technology, or related fields • Proven track record of high impact marketing, exceeding brand, acquisition or growth goals • At least 5 years prior work experience in telecommunications, technology, property management, commercial development or related industries • Experience presenting to and influencing senior leadership and B2B clients • Excellent communication and interpersonal skills, with the ability to effectively communicate complex concepts to both technical and non-technical audiences

🏖️ Vorteile

• Bonus • Benefits • Equal opportunity employment • Accessible, inclusive workplace • Applicant accommodation support

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