VP, DTC & HCP Sales

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🕒 vor 23 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🔴 Experte

🤑 Vertrieb

👻 Geisterscore 10%

infoinfo

🗣️🇺🇸🇬🇧 Englisch erforderlich

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HealthCentral

51 - 200 Mitarbeiter

🏥 Gesundheitswesen

💼 Beratung

🍽️ Lebensmittel & Getränke

💰 €50.000.000 Post-IPO Equity im 2008-01

Healthcare • Consulting • Food & Beverage

HealthCentral ist eine vertrauenswürdige Quelle für medizinische Informationen mit besonderem Fokus auf chronische Erkrankungen. Es deckt eine umfangreiche Palette von Gesundheitsthemen ab, einschließlich Alzheimer, Asthma, Krebs, Herzkrankheiten, Diabetes, psychische Gesundheit und viele andere. HealthCentral bietet Ressourcen für ein gesundes Leben mit Informationen zu Diät, Ernährung und verschiedenen Gesundheitszuständen und bietet Selbstbewertungstools und Leitfäden. Es verfügt über Beiträge von über 2000 Experten und medizinischen Gutachtern, um die Zuverlässigkeit der Inhalte sicherzustellen. Die Plattform hat das Ziel, Einzelpersonen, die mit chronischen Erkrankungen leben, zu informieren und zu befähigen, indem sie Werkzeuge wie Wechselwirkungsprüfer für Medikamente, Quizze und Selbstpflegeleitfäden anbietet. Sie verbreitet auch Informationen zu aktuellen Gesundheitsthemen und bietet personalisierte Beratung durch Newsletter und Expertengespräche.

Beschreibung

• Own and deliver against an annual revenue quota across DTC and HCP business • Develop, manage, and close a substantial pipeline of pharmaceutical and healthcare advertising opportunities • Expand existing pharmaceutical accounts and open new brands, therapeutic areas, and accounts • Build relationships with pharmaceutical manufacturers, media agencies, HCP agencies, investment teams, planning teams, and other marketing decision-makers • Increase HealthCentral’s participation in annual planning, RFPs, and strategic client discussions • Connect DTC and HCP strategies and expand client relationships across HealthCentral’s portfolio • Drive larger and more integrated client commitments • Develop senior-level client and agency relationships and understand their brand, audience, patient journey, HCP engagement, competitive, and commercial objectives • Partner with Account Management to identify organic growth, renewal, and expansion opportunities • Sell established DTC and HCP capabilities, including endemic and contextual media, custom content, video, audience targeting, education, sponsorships, data-driven audience solutions, and performance-oriented programs • Translate client objectives into integrated solutions across consumer and professional portfolios • Collaborate with Strategy, Marketing, Product, Data, Editorial, and Account Management teams on differentiated proposals • Articulate the value of trusted health environments, high-intent audiences, first-party data, condition-specific engagement, and measurable business value • Maintain accurate pipeline and forecast using Monday.com and Salesforce • Build account-level growth plans and track whitespace, planning cycles, RFPs, renewals, and competitive threats • Provide leadership visibility into pipeline health, forecast risk, client feedback, and marketplace trends • Coach and support other sellers while maintaining significant personal revenue responsibility • Improve client conversations, proposals, account planning, and sales execution • Bring marketplace intelligence into product development, packaging, pricing, and positioning • Partner with senior leadership to modernize and expand commercial capabilities

🎯 Anforderungen

• 10+ years of digital media, healthcare advertising, pharmaceutical marketing, or related sales experience • Significant experience selling DTC and/or HCP solutions to pharmaceutical manufacturers and healthcare agencies; experience across both audiences strongly preferred • Demonstrated history of meeting or exceeding multimillion-dollar revenue quotas • Established relationships across major pharmaceutical companies and healthcare media agencies • Strong understanding of pharmaceutical DTC and HCP media planning, buying, measurement, and procurement processes • Experience selling endemic health media, digital advertising, custom content, audience targeting, data-driven solutions, sponsorships, and/or performance media • Proven ability to grow existing accounts while generating meaningful new business • Strong understanding of pharmaceutical brand planning cycles and ability to navigate complex agency and manufacturer organizations • Ability to identify and develop opportunities across patient/consumer and healthcare professional audiences • Strong forecasting, pipeline management, negotiation, and closing skills • Ability to operate effectively in a fast-moving, entrepreneurial environment undergoing significant transformation • Experience coaching or mentoring sellers while carrying an individual revenue target is strongly preferred

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