Founding Enrollment Marketing Strategist

🕒 vor 2 Monaten

🇺🇸 Vereinigte Staaten – Remote

💵 $150.000 - $215.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Leap

Leap

11 - 50 Mitarbeiter

Gegründet 2023

🛡️ Versicherung

💼 Beratung

🏥 Gesundheitswesen

💰 €1.000.000 Venture Round - LEAP HEALTH im 2024-03

Insurance • Consulting • Healthcare

Leap ist die einzige transparente Spezialinfusions-Lösung für Arbeitgeber. Sie eliminiert versteckte Medikamentenaufschläge und bietet durchgehende Koordination der Spezialinfusionspflege - von der Apothekenbeschaffung bis zur Pflege zu Hause - um die Kosten für Spezialmedikamente zu senken und die Patientenerfahrung zu vereinfachen. Leap bedient selbstfinanzierte Arbeitgeber, Makler/Berater und Patienten mit einem technologiegestützten Pflegemodell, das die Infusionsausgaben senkt, das Engagement verbessert und jährliche Einsparungen bringt.

Beschreibung

• Own enrollment strategy for Leap’s largest and most strategically important employer and health plan clients • Build awareness, engagement, and activation strategies for each account • Own enrollment forecasts and results across a portfolio of clients • Analyze client, member, and funnel data to diagnose engagement barriers • Develop account-specific activation plans involving communications, targeting, employer channels, incentives, benefit design, executive sponsorship, and member experience interventions • Run bespoke pilots and feed successful approaches to the Lifecycle team for testing and scaling • Partner with Client Success and client stakeholders to recommend enrollment-driving changes • Build analytical and strategic cases, support stakeholder alignment, approvals, and implementation • Orchestrate execution across Member Activation & Lifecycle Growth, Marketing Operations, Data, Design, Product, Clinical Operations, and Client Success • Create Leap’s Enrollment Marketing operating model, measurement frameworks, processes, tools, and client segmentation approach • Help determine future staffing needs and build the Enrollment Marketing team over time

🎯 Anforderungen

• 6+ years of experience in enrollment marketing, growth, lifecycle marketing, consumer strategy, client marketing, or a related discipline • Experience developing programs designed to influence consumer behavior • Demonstrated measurable improvements driven through consumer engagement programs • Experience working directly with large enterprise customers or similarly complex stakeholders • Ability to move from analysis to recommendation to client buy-in • Exceptional strategic and analytical problem-solving ability • Ability to analyze growth problems, identify key variables, and develop recommendations • Commercial orientation and accountability for enrollment, member impact, client ROI, and financial performance • Hands-on ownership across strategy, campaigns, data analysis, presentations, and implementation • Ability to lead complex cross-functional work without direct authority • Builder mentality and enthusiasm for creating playbooks, processes, and teams • Legally authorized to work in the United States

🏖️ Vorteile

• Stock options • Benefits • Competitive total rewards package

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