Senior Manager, Paid Social, DTC

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Lunar Solar Group

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2017

💼 Beratung

📣 Marketing

🛍️ eCommerce

Consulting • Marketing • eCommerce

Lunar Solar Group ist eine globale Wachstumsberatung und Full-Service-Digitalagentur, die DTC- und Einzelhandelsmarken beim Skalieren unterstützt, indem sie Marketingexpertise mit proprietärer Handels- und KI-gesteuerter Technologie kombiniert. Das Unternehmen betreibt mehrere Serviceabteilungen (Akquisition, Kundenbindung und Website/Studio) über Marken wie MuteSix, Enkore, No Sleep Studio und Sharma Brands und bietet umfassende Akquisitionsstrategien, Lebenszyklus- und Loyalitätsprogramme, Performance-Kreativität sowie E-Commerce-Site-Optimierung. Lunar entwickelt und vermarktet zudem eigene Martech- und KI-Lösungen (Mission Control, CairnAI, DTR Labs, Stay AI), die digitales Marketing mit In-Store-Konversionen verbinden und die Zuordnung, Personalisierung und Abo-Verwaltung für Kunden verbessern.

Beschreibung

• Lead paid social strategy, execution, and optimization across a portfolio of medium to large client accounts, ensuring strong performance against business goals. • Own client-facing communication for key accounts, including strategic recommendations, performance storytelling, testing plans, and proactive problem-solving. • Translate high-level growth goals into actionable paid social plans across channels such as Meta, Instagram, TikTok, Pinterest, Snapchat, and other relevant platforms. • Drive advanced media buying decisions, including campaign structure, audience strategy, measurement approach, testing priorities, and budget allocation. • Partner cross-functionally with creative, analytics, strategy, and account teams to ensure paid social efforts align with broader business objectives. • Mentor and support Managers, Senior Analysts, and Analysts by providing guidance on execution, performance analysis, and strategic thinking. • Help improve team operations by identifying opportunities to strengthen workflows, reporting standards, QA practices, and client delivery processes. • Support onboarding of new clients by shaping initial channel strategies, account audits, and transition plans. • Contribute to department-level initiatives, including playbooks, best practices, training, and process documentation. • Stay current on platform changes, market trends, and emerging opportunities to strengthen client performance and team knowledge.

🎯 Anforderungen

• 4–6+ years of professional experience in paid social, digital marketing, or performance marketing, ideally within an agency environment. • 2+ years of professional experience managing and scaling paid social campaigns for DTC and/or e-commerce brands. • Proven ability to independently manage larger or more complex client relationships with limited oversight. • Demonstrated experience mentoring junior team members and helping raise the quality of work across a team. • Deep knowledge of platform strategy, campaign setup, testing frameworks, reporting, and performance optimization. • Strong analytical skills, including the ability to interpret performance data, identify opportunities, and make data-informed recommendations. • Excellent verbal and written communication skills, with the ability to clearly present insights and recommendations to both clients and internal stakeholders. • Strong understanding of how creative strategy impacts paid social performance, with the ability to advise on testing directions and iteration opportunities. • Highly collaborative, proactive, and solutions-oriented, with strong attention to detail and follow-through. • Prior people management experience is a plus, but not required.

🏖️ Vorteile

• Competitive salary. • Comprehensive health, dental, and vision insurance. • Flexible work hours and remote work options. • Professional development and training opportunities. • Inclusive and supportive work environment that values creativity and innovation. • 401k with match