EMEA Channel Marketing Manager

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NETGEAR

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

Gegründet 1996

🔧 Hardware

🛍️ eCommerce

📡 Telekommunikation

Hardware • eCommerce • Telecommunications

NETGEAR ist ein Technologieunternehmen, das sich auf Netzwerkprodukte spezialisiert hat, darunter WiFi-Router, Mesh-Systeme, Kabelmodems und mobile Hotspots. Sie bieten Lösungen sowohl für Heim- als auch für Unternehmensnetzwerke an, mit einem Fokus auf die Verbesserung der Konnektivität durch innovative Produkte wie Orbi und Nighthawk-Router. NETGEAR bietet auch Sicherheitssoftware, Kindersicherungen und Support-Dienstleistungen an, um die optimale Leistung und Sicherheit der Internetverbindungen ihrer Nutzer zu gewährleisten.

Beschreibung

• Drive partner-led demand and pipeline growth across EMEA through targeted programmes, communications, content, and events • Develop and maintain expertise in the EMEA channel ecosystem, particularly the UK and Western and Northern Europe • Act as the regional authority on how partners influence, generate, and close demand across EMEA • Equip partners with content, messaging, and tools to drive demand • Localise and activate global partner campaigns for EMEA • Develop partner enablement assets, including campaign-in-a-box toolkits and partner-type-specific value propositions • Drive adoption of marketing programmes and optimise performance using engagement data • Plan, activate, and optimise regional MDF investments with Sales • Align channel marketing plans with regional sales priorities, focus areas, and growth targets • Participate in regional sales planning, QBRs, and cadence meetings as channel marketing lead • Coordinate partner-led activities with direct sales motions to maximise pipeline contribution • Own EMEA partner communications, newsletters, programme announcements, and campaign communications • Translate global updates, product launches, and programme changes into relevant regional communications • Support regional partner-programme execution, enablement, launches, and engagement • Identify partner coverage gaps and recommend marketing strategies to attract suitable partners • Track and report channel marketing performance against pipeline, MDF ROI, event, and partner-engagement KPIs • Use Sales and partner feedback to refine programmes • Share EMEA insights and best practices with global marketing teams

🎯 Anforderungen

• 8+ years of B2B marketing experience, including substantial demonstrable channel or partner marketing experience across EMEA • Strong understanding of the EMEA partner ecosystem and routes to market • Experience with VARs, MSPs, Systems Integrators, and Distributors • Proven experience working with field sales teams on shared pipeline and revenue goals • Experience planning, executing, and measuring regional partner events and field marketing programmes • Hands-on experience managing or influencing MDF budgets and demonstrating ROI • Proficiency with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo, or equivalent • Strong analytical capability with campaign and pipeline data • Excellent communication and influencing skills • Highly organised and execution-focused; comfortable operating at pace in a matrixed environment • Ability to travel frequently across EMEA • Experience in networking, hardware, AV, or broader technology sector preferred • Additional European language skills preferred • Professional marketing qualification preferred • Right to work in the UK without requiring visa sponsorship

🏖️ Vorteile

• Equal consideration for employment for all qualified applicants • Confidential handling of applicant information according to EEO guidelines