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Senior Lifecycle Marketing Manager – Partnerships

🕒 vor 29 Tagen

⛰️ Colorado, Montana, +5 weitere Bundesländer – Remote

infoinfo

💵 $115.000 - $145.000 / Jahr

⏰ Vollzeit

🟠 Senior

💰 Account Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von onXmaps, Inc., nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 29 Tagen

Noch offen auf der Website von onXmaps, Inc.. Geprüft vor 18 Minuten.

Logo of onXmaps, Inc.

onXmaps, Inc.

201 - 500 Mitarbeiter

Gegründet 2009

🛍️ eCommerce

🎮 Gaming

⚽ Sport

💰 €87.400.000 Series B im 2022-10

eCommerce • Gaming • Sports

onXmaps, Inc. bietet fortschrittliche Kartenlösungen für Outdoor-Enthusiasten. Mit einem Fokus auf Jagd, Offroad-Abenteuer und Unternehmungen im unerschlossenen Gelände stellt onXmaps verschiedene Apps bereit, darunter onX Hunt, onX Offroad und onX Backcountry. Diese bieten umfangreiche Karten zu Grundstücks- und Eigentumsverhältnissen, Offline-Funktionen sowie ein weitreichendes Netzwerk aus Trails und Points of Interest. Millionen von Menschen vertrauen auf die Tools des Unternehmens, um ihre Outdoor-Erlebnisse zu bereichern und sich sicher in der Natur zu orientieren.

Beschreibung

• Own the lifecycle strategy and roadmap for partner-sourced users across activation, onboarding, engagement, and conversion • Partner with Partnerships and vertical business teams to translate partner agreements, customer behavior, and business goals into lifecycle programs • Build segmentation and personalization strategies based on partner, entitlement, behavior, and intent • Design, build, QA, and deploy lifecycle journeys across email, push, and in-app experiences in Braze • Use customer behavior and performance data to identify opportunities, develop hypotheses, design experiments, and measure impact • Use Amplitude, Braze, Eppo, and AI throughout the lifecycle workflow • Drive initiatives across Partnerships, vertical marketing, Growth Product, creative, analytics, legal, and other stakeholders • Build alignment, manage priorities and dependencies, and keep launches moving • Translate strategy, experimentation, and performance into actionable communication • Turn successful experiments into repeatable playbooks for new partners and categories • Improve lifecycle workflows, tools, and approaches as the partner ecosystem grows • Report to the Director of Growth Lifecycle Marketing

🎯 Anforderungen

• Seven (7) or more years of experience in lifecycle, CRM, or growth marketing, ideally within consumer subscription or mobile app businesses • Deep lifecycle marketing experience across activation, onboarding, engagement, conversion, and retention, with demonstrated end-to-end ownership • Experience managing lifecycle marketing programs across multiple products or business lines • Strong analytical fluency using Amplitude or similar product analytics tools • Experience developing hypotheses, designing A/B and holdout tests, interpreting results, and applying learnings • Proficiency with Braze or a comparable lifecycle marketing platform, including automated behavior-based journeys, segmentation, personalization, and triggering logic • Strong AI fluency and ability to build repeatable AI-enabled workflows • Success in complex, cross-functional environments • Strong organization and project management skills • Ability to demonstrate onX’s Company Values • Permanent US work authorization is a condition of employment • Ability to travel up to quarterly for multiple days to a corporate office or other onX strategic location • Education is optional; no required degree stated

🏖️ Vorteile

• Competitive salaries • Annual bonuses • Equity/common share options with a vesting schedule • Opportunities for growth • Comprehensive health benefits, including a no-monthly-cost medical plan • Paid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents • 401k matching at 100% for the first 3% you save and 50% from 3-5% • Company-wide outdoor adventures and amazing outdoor industry perks • Annual “Get Out, Get Active” funds to fuel your active lifestyle • Flexible time away package including PTO, STO, VTO, and paid holidays • Regional basecamps and regular opportunities to work in person and stay connected

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