Director, Marketing Programs

🕒 vor 20 Tagen

🌪️ Kansas – Remote

🌪️ Kansas – Remote

⏰ Vollzeit

🔴 Experte

🎯 Marketingleiter

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

👻 Geisterscore 10%

Was es bedeutet: die Wahrscheinlichkeit, dass für diese Stelle niemand wirklich einstellt.So liest du es: 60 % oder höher heißt, wir halten das für einen Geisterjob. Niedrigere Werte sind weniger bedenklich.Wie wir werten: Dauer offen, Neuveröffentlichungen, offene Stellen vs Teamgröße, wie schnell Stellen geschlossen werden, und ob ein Gehalt angegeben ist.Hinweis: eine Schätzung aus öffentlichen Daten, kein Urteil über das Unternehmen. Echte Stellen können hoch punkten, nutze es also als Hinweis, nicht als Fakt.

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Optiv

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

Gegründet 2012

Optiv ist der führende Anbieter von Cyberberatung und -lösungen und bietet strategische und technische Expertise für fast 6.000 Unternehmen in allen wichtigen Branchen. Wir arbeiten mit Organisationen zusammen, um bei der Beratung, Bereitstellung und dem Betrieb von Cyber-Sicherheitsprogrammen zu unterstützen, von der Strategie und den verwalteten Sicherheitsdiensten bis hin zu Risiko-, Integrations- und Technologielösungen. Mit unseren Kunden im Mittelpunkt unseres unvergleichlichen Ökosystems aus Menschen, Produkten, Partnern und Programmen beschleunigen wir den Geschäftserfolg wie kein anderes Unternehmen. Wir managen Cyber-Risiken, damit Sie Ihr volles Potenzial entfalten können.

Beschreibung

• Develop and lead Optiv's enterprise marketing programs and events strategy • Own Optiv's comprehensive portfolio of corporate, national, regional, partner, client, executive, industry, internal, and CSR events • Develop a multi-year roadmap driving pipeline growth, customer engagement, partner alignment, and market differentiation • Establish portfolio governance, prioritization, investment criteria, operating standards, and measurement frameworks • Ensure consistent brand experiences, operational excellence, and measurable outcomes across event types and geographies • Advise senior and executive leaders on program strategy, audience engagement, and investment decisions • Lead planning, execution, and measurement of integrated corporate, national, and regional marketing programs • Design and deliver curated marketing experiences tied to campaigns, corporate initiatives, regional growth, and partner activities • Partner with Demand Generation, Partner Marketing, Field Marketing, Brand and Communications, Creative, Digital Marketing, Content, and Marketing Operations • Collaborate with Sales GTM leadership and regional sales leaders to deliver programs supporting pipeline development, acceleration, and conversion • Oversee event prospectuses, sponsorship packages, budgets, contract negotiations, reconciliation, event recaps, and performance reporting • Manage Optiv's company merchandise program, including budget, vendors, product strategy, inventory, and internal support • Own the marketing program budget and MDF forecast; partner on MDF, DDF, PDF, and BDF generation • Build OEM and alliance relationships and expand co-marketing and funding opportunities • Lead joint marketing plans supporting business initiatives, technology plays, solution priorities, and co-innovation • Develop executive roundtables, advisory forums, and industry-facing engagements • Lead planning and strategy for Optiv Kick Off, including content, logistics, executive engagement, sponsorships, partner participation, budget, attendee experience, and evaluation • Manage multi-million-dollar budgets across events, marketing programs, internal events, sponsorships, and CSR initiatives • Establish KPIs and executive reporting on performance, engagement, pipeline contribution, sponsorship utilization, value delivery, and ROI • Analyze results and market insights to optimize the portfolio and reallocate resources • Evaluate and implement event technology, automation, and measurement capabilities • Lead agency, contractor, and vendor relationships, including selection, negotiation, performance management, and financial stewardship • Lead, mentor, train, and develop a high-performing marketing programs and events team • Establish team priorities, goals, metrics, operating models, and standards • Build team capability through coaching, performance management, career development, workforce planning, and succession planning • Foster accountability, collaboration, innovation, continuous improvement, and data-driven decision-making • Oversee event agencies, contractors, consultants, and surge resources • Comply with policies and standards and perform other duties as assigned

🎯 Anforderungen

• Bachelor's degree in Marketing, Business, Communications, or a related field required • More than 10 years of progressive experience in event marketing, experiential marketing, field marketing, or marketing programs in a complex B2B environment • 4–7 years leading and developing high-performing teams, including remote or hybrid teams • Demonstrated success overseeing large-scale enterprise event portfolios and integrated marketing programs with measurable business results • Experience in cybersecurity, technology, consulting, or professional services preferred • Proven experience managing multi-million-dollar budgets, sponsorships, and partner-funded initiatives, including MDF, Co-Op, and BDF • Experience advising and partnering with senior and executive leaders and influencing decisions across a matrixed organization • Experience with marketing automation, CRM, financial, and event management platforms such as Marketo, Salesforce, NetSuite, Cvent, or similar tools • Strategic leadership, business acumen, and ability to translate enterprise objectives into actionable programs and portfolio decisions • Expertise in event strategy, experiential marketing, integrated marketing programs, demand generation, pipeline measurement, and marketing attribution • Strong executive presence and exceptional communication, presentation, negotiation, and stakeholder management skills • Strong financial, analytical, organizational, project management, and operational planning capabilities • Ability to lead through ambiguity, manage competing priorities, and drive alignment across complex cross-functional initiatives • Ability to travel up to 25% for planning, site visits, corporate and industry events, executive engagement, and onsite event leadership

🏖️ Vorteile

• Inclusive Employee Resource Groups • Work/life balance • Professional training resources • Creative problem-solving and opportunity to tackle unique, complex projects • Volunteer opportunities through “Optiv Chips In” • Technology and equipment necessary to work remotely/from home, where applicable

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