Senior Growth & Performance Marketing Manager (m/f/d)

🕒 vor 3 Monaten

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PiNCAMP

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2017

🏪 Marktplatz

👥 B2C

Marketplace • B2C

PiNCAMP ist das Campingportal des ADAC, das Reisende dabei unterstützt, Campingplätze und Mietunterkünfte in ganz Europa zu entdecken und zu buchen. Die Plattform listet über 14. 500 Campingplätze in 44 Ländern auf, bietet ADAC-Klassifizierungen und mehr als 196. 700 Camper-Bewertungen. Zudem stehen Suchfilter für Stellplätze und Mieteinheiten (z. B. Mobilheime) zur Verfügung. PiNCAMP stellt auch Reiseinhalte durch sein Magazin, Routenführer, eine Buchungsschnittstelle, eine mobile App mit digitaler CampCard und wöchentliche Newsletter bereit, die Millionen von Besuchern erreichen, die nach Campingurlauben suchen.

Beschreibung

• Lay the foundation for PiNCAMP's continuing growth • Play a decisive role in fulfilling the mission to build the number one camping marketplace in Europe • Lead a specialized team of marketing experts to take customer acquisition to the next level • Manage Paid Marketing accounts with a focus on maximum automation • Drive Partnership Marketing by steering affiliate agencies and directly managing major partnerships • Intensify acquisition-side collaboration with shareholders ADAC, ANWB, and TCS • Break down silos between disciplines and work closely with the Retention team to optimize Customer Lifetime Value (CLV) • Leverage interfaces with Product, BI & Data to deeply anchor automation, AI, and data-driven marketing within the organization • Act as the primary lead for the B2B Tribe regarding the achievement of media traffic targets

🎯 Anforderungen

• 6+ years of professional experience in digital marketing, specifically in Affiliate & Partnership Marketing • Proven track record of operationally managing large-scale ads accounts with 7-figure budgets • Some experience leading smaller teams • Technically proficient, understand web tracking, and have a clear vision of how automation and AI can take your field to the next level • Can structure complex topics and present or discuss them fluently in both German and English • Possess a 'can-do' mentality, drive projects independently, and see ambitious goals as a personal motivator • Bonus: Speak Dutch at a native level

🏖️ Vorteile

• A good mix of agile start-up and grown professional structure • Regular feedback as well as internal and external training, e.g. at our PiNCAMP Academy • A steep learning curve with a lot of responsibility from day one, flat hierarchies, quick decisions, room for creative ideas and new impulses • Modern office in the heart of Berlin with excellent public transport connections and a rooftop terrace for fresh air and sun-bathing • An appreciative work culture and atmosphere in an international team • Flexible working hours, home office, working from abroad, hybrid working • Best hardware of your choice, modern tools • Health promotion, e.g. through subsidies for Urban Sports Club or ergonomic workstations, free fruit, vegetables and muesli • 30 vacation days • A camper for your short trip or vacation • Regular company parties and events • Various employee discounts, e.g. Travel Industry Card