Senior Product Marketing Manager

🕒 vor 19 Tagen

🏛️ District of Columbia, Washington – Remote

infoinfo

⏰ Vollzeit

🟠 Senior

🎁 Produktmarketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Quorum

Quorum

201 - 500 Mitarbeiter

☁️ SaaS

🏛️ Regierung

🤖 Künstliche Intelligenz

💰 Series unknown im 2020-09

SaaS • Government • Artificial Intelligence

Quorum ist eine Softwareplattform für Public-Affairs- und Government-Affairs-Teams. Sie bietet gesetzgeberisches und regulatorisches Tracking über Bundes-, Landes- und EU-Behörden hinweg; Instrumente zur Interessenvertretung und Einbindung von Wählern; Verwaltung von Stakeholdern und Kontakten (einschließlich verifizierter Regierungskontakte über KnowWho); Verwaltung und Compliance-Tools für PACs; Überwachung von sozialen Medien und Nachrichten sowie KI-gestützte politische Intelligenz und Formulierung über den Assistenten Quincy. Quorum bietet diese Funktionen als webbasiertes (SaaS) Produkt mit Add-ons wie Werbung, Daten-APIs, mobilen Apps und professionellen Dienstleistungen an, um Organisationen und Teams im öffentlichen Sektor bei der Überwachung von Politik, der Einbindung von Befürwortern und der Berichterstattung über Ergebnisse zu unterstützen.

Beschreibung

• Develop and independently execute sophisticated, end-to-end go-to-market strategies for new feature rollouts and product launches • Define, refine, and champion competitively differentiated positioning frameworks and value propositions for Quorum’s legislative suite • Establish Quorum as the category leader for AI in government affairs • Create segmented messaging streams and product tours tailored to buyer personas and market tiers • Lead ongoing competitive analysis and deep market research to identify industry trends and evaluate competitor strategies • Provide technical guidance for product direction and convert market intelligence into external assets • Develop AI workflows to help the sales team leverage current competitive intelligence • Partner with Product, Account Management, and Sales to translate platform capabilities into sales toolkits and buyer collateral • Lead monthly cross-functional enablement sessions and promote product knowledge • Update and create challenger and executive business review decks • Use AI tools such as Claude and build shareable AI workflows for research, analysis, content, and PMM priorities • Build prototypes, demos, and internal tools with vibe-coding platforms such as Lovable • Collaborate with executive stakeholders, Product Development, and Sales to enhance market positioning and accelerate revenue growth

🎯 Anforderungen

• At least 5 years of direct product marketing experience within a high-growth technology or SaaS company, or 8+ years of broader marketing experience • Proven track record of independently developing marketing strategies and executing successful product and feature launches • Exceptional written and verbal communication skills • Daily, hands-on use of AI tools for research, analysis, and content creation • Experience building working prototypes or tools on vibe-coding platforms such as Claude • Strong analytical skills with hands-on experience in market analysis, audience segmentation, and target positioning • Bachelor's degree in Marketing, Business, or a related professional field • Prior experience marketing software solutions tailored to government affairs or legislative tracking preferred • Experience positioning an AI product or AI-driven features for skeptical or high-trust buyers preferred • Demonstrated ability to inspire team collaboration, align multi-departmental stakeholders, and drive product visibility preferred

🏖️ Vorteile

• Flexible Paid Time Off • Paid company holidays plus additional company-wide days off • Four-day weekends for Presidents’ Day, Memorial Day, and Labor Day • One Invest in Yourself Day per quarter dedicated to professional development • Work-from-home reimbursement for home office support • 401(k) match • Health & Financial Wellbeing support • Choice of trans-inclusive medical, dental, and vision insurance plan options • Virtual and in-person team events • Inclusion & Diversity Affinity Groups • Paid 12 weeks of parental leave • Flexible work options

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