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Director, Converged TV

Stelle nicht auf LinkedIn

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $133.000 - $171.000 / Jahr

⏰ Vollzeit

🔴 Experte

👔 Direktor

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von Rain the Growth Agency, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 1 Monat

Noch offen auf der Website von Rain the Growth Agency. Geprüft vor 11 Stunden.

Logo of Rain the Growth Agency

Rain the Growth Agency

201 - 500 Mitarbeiter

Gegründet 1998

💼 Beratung

📣 Marketing

📱 Medien

Consulting • Marketing • Media

Rain the Growth Agency ist eine Full-Service-Kreativ-, Werbe- und Mediaagentur, die sich darauf spezialisiert hat, DTC-Marken (Direct-to-Consumer) zu transformativem Wachstum zu verhelfen. Mit einem einzigartigen Ansatz, genannt Transactional Brand Building, erfüllt die Agentur sowohl Marken- als auch Verkaufsziele, indem sie Dienstleistungen in den Bereichen Medien, kreative Strategie und Analytik integriert. Als von Frauen geführte Agentur fördert Rain eine Kultur der Innovation und Flexibilität, nutzt Spitzentechnologie und proprietäre Tools, um den Return on Investment für ihre Kunden zu optimieren.

Beschreibung

• Lead strategic direction across converged TV and digital video initiatives • Champion CTV and digital video innovation across planning, buying, activation, optimization, reporting, and marketplace development • Develop points of view on ad tech, publisher developments, video consumption trends, measurement, currency, and emerging CTV opportunities • Shape the vision and planning approach for digital video and its role in broader media strategy and the consumer journey • Create scalable best practices, process improvements, educational materials, and automation opportunities • Provide leadership, coaching, and oversight to Digital Video team members • Build relationships with senior clients, internal stakeholders, media partners, and ad tech partners • Oversee performance and brand-building strategies across CTV and digital video • Translate complex marketplace, platform, and measurement developments into clear guidance • Partner with cross-channel planning teams to evaluate audiences, historical performance, scorecards, and client needs • Oversee internal processes and QA workflows to ensure accurate, efficient, and timely campaign launches • Report on practice performance, progress against goals, marketplace learnings, and future strategies to agency leadership • Manage and evolve digital video processes • Align programmatic video initiatives with marketing, media, measurement, and business objectives • Ensure strategy, planning, activation, and reporting meet Rain’s standards • Identify new service opportunities, strengthen partner relationships, support new business efforts, and advance internal education

🎯 Anforderungen

• Bachelor’s degree in advertising, marketing, communications, or a related field, or equivalent professional experience • 8+ years of hands-on media experience • Strong focus on digital video planning, CTV strategy, and campaign activation • Strong understanding of platform and publisher relationships, data targeting capabilities, buy types, inventory options, and the evolving CTV ecosystem • Experience working with DSPs, CTV publishers, measurement partners, currency solutions, trafficking workflows, reporting outputs, and performance insights • Ability to analyze performance data, identify meaningful storylines, and communicate recommendations clearly • Experience mentoring, developing, and managing team members • Curiosity and enthusiasm for ad tech, video innovation, new marketplace models, and changing audience consumption • Strong project management skills and attention to detail • Ability to balance strategic leadership with operational excellence • Appreciation of agency Core Values • Fluency in major DSPs and platforms, including The Trade Desk, DV360, Amazon, Yahoo, Viant, and other relevant CTV and digital video partners

🏖️ Vorteile

• Quarterly profit-sharing program • 401(K) plan with employer match and immediate eligibility • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks fully-paid Family and Medical Leave • Monthly Work-From-Home allowance • Medical, Dental, and Vision insurance • Flexible First work environment • Investment in employees, technology, and tools • Entrepreneurial and welcoming culture • Open communication and transparency

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