Senior Manager, Digital

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🕒 vor 1 Tag

đŸ—ŁïžđŸ‡ș🇾🇬🇧 Englisch erforderlich

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Stryker

10.000+ Mitarbeiter

GegrĂŒndet 1941

đŸ„ Gesundheitswesen

đŸ’Œ Beratung

📩 Logistik

Healthcare ‱ Consulting ‱ Logistics

Stryker ist ein weltweiter MarktfĂŒhrer in der Medizintechnologie und bietet innovative Produkte und Dienstleistungen im gesamten Gesundheitsbereich an. Mit einer PrĂ€senz in LĂ€ndern in Amerika, Asien-Pazifik, Europa sowie im Nahen Osten und Afrika bietet Stryker ein breites Spektrum an Medizintechnologien, darunter orthopĂ€dische Implantate, chirurgische AusrĂŒstung und fortschrittliche KrankenhausgerĂ€te. Das Unternehmen ist bestrebt, die Behandlungsergebnisse der Patienten und die Effizienz im Gesundheitswesen zu verbessern. Stryker expandiert weiterhin weltweit und bietet lokal angepasste Lösungen, um die vielfĂ€ltigen Anforderungen des Gesundheitswesens weltweit zu erfĂŒllen.

Beschreibung

‱ Develop and execute digital marketing strategies aligned with annual marketing plans and business priorities ‱ Lead digital marketing analytics and reporting, including scalable dashboards and API-driven campaign performance tracking ‱ Manage and optimize multi-channel campaigns across paid search, paid social, and marketing automation platforms ‱ Oversee campaign measurement infrastructure, tracking, attribution, SEO strategy, and performance optimization ‱ Streamline marketing workflows and improve operational efficiency ‱ Contribute to the company's digital technology roadmap ‱ Serve as the primary liaison for digital marketing initiatives ‱ Ensure brand consistency, vendor management, and budget oversight ‱ Develop reporting processes and performance metrics to support continuous improvement ‱ Lead and develop the Digital Marketing Operations team through workforce planning, hiring, coaching, performance management, and employee development

🎯 Anforderungen

‱ Bachelor's degree required ‱ Minimum 10 years in digital, marketing, communications, or equivalent ‱ Minimum 4 years of experience driving multiple projects simultaneously ‱ Minimum 4 years of experience with AEM (Adobe Experience Manager) ‱ Minimum 4 years of experience using data and analytics to measure performance and inform business decisions ‱ Experience with LinkedIn Campaign Manager, Meta Ads Manager, and Google Ads Manager ‱ Preferred: minimum 4 years of experience with Adobe products including Marketo, Creative Suite, and Workfront ‱ Preferred: experience with Adobe Analytics, BrightEdge, and Power BI ‱ Strong working knowledge of API integrations across marketing technologies ‱ Proven experience managing lead distribution and lifecycle processes within CRM or marketing automation systems such as Marketo or HubSpot ‱ Experience in paid media channels, including paid search and paid social strategy and execution ‱ Experience supporting web development for campaign tracking, including pixels, tags, and event tracking

đŸ–ïž Vorteile

‱ Remote work flexibility ‱ 10% travel percentage ‱ Equal opportunity employment protections

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