Channel Manager, Paid Search, Affiliate Marketing

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Talencore

WebsiteLinkedInAlle Stellen

1 - 10 Mitarbeiter

Gegründet 2016

👥 HR Tech

🎯 Rekrutierung

💼 Beratung

HR Tech • Recruitment • Consulting

Talencore ist ein inspirierter HR-Dienstleister mit Sitz in Toronto, Kanada, der sich der Revolutionierung der HR- und Recruitment-Landschaft verschrieben hat. Mit einem Team erfahrener Fachleute spezialisieren sie sich auf umfassende Talent Acquisition Services und HR-Beratung, und bieten maßgeschneiderte Lösungen für Unternehmen jeder Größe an. Talencore zielt darauf ab, Organisationen durch strategische HR-Praktiken zu transformieren und Einzelpersonen bei der Verwirklichung ihrer Karriereziele zu unterstützen, indem sie Dienstleistungen wie Lebenslaufgestaltung, Interviewcoaching und Karriereberatung anbieten.

Beschreibung

• Develop and execute paid search strategies across Google Ads and Microsoft Ads. • Manage campaign structure, bidding strategies, budget allocation, keyword expansion, match type governance, and quality score optimization. • Oversee affiliate and aggregator partnerships, including performance management, relationship development, partner expansion, and commercial negotiations. • Evaluate channel performance and identify opportunities to improve efficiency, conversion rates, and revenue contribution. • Design and execute channel tests, including bidding experiments, landing page optimization initiatives, audience segmentation strategies, and partner placement testing. • Monitor campaign health and identify anomalies across key performance indicators including conversion rate, acquisition cost, impression share, lead quality, and attribution. • Partner closely with analytics teams to ensure tracking accuracy and data integrity. • Produce monthly and quarterly channel performance reviews, forecasts, and strategic recommendations. • Collaborate with creative and content teams to optimize messaging, landing pages, and channel-specific assets. • Contribute to broader acquisition planning and channel diversification initiatives.

🎯 Anforderungen

• 4-6 years of performance marketing experience with hand-on ownership managing both paid search and affiliate or aggregator channel management. • Hands-on experience with Google Ads and Microsoft Ads. • Experience managing affiliate marketing programs, partnerships, or lead generation channels. • Experience working with affiliate, partnership, referral, or aggregator-based acquisition channels. • Familiarity with affiliate platforms such as Impact, Commission Junction, or similar. • Experience with value-based bidding strategies, including target ROAS and target CPA models. • Strong analytical skills and the ability to diagnose performance trends across campaigns and channels. • Experience using Google Analytics, GA4, or similar analytics platforms. • Familiarity with BI and reporting tools such as Looker is beneficial. • Ability to manage multiple stakeholders and business priorities simultaneously. • Experience with multi-brand acquisition. • Experience in insurance, financial services, fintech, lead-generation businesses, or other high-CPC industries is preferred.

🏖️ Vorteile

• Employee Ownership Program - eligible employees share in the financial rewards as the company grows • Professional Development Opportunities – access to learning and career growth initiatives • Owner Referral Program • Work-from-Home Reimbursement • Digital Health & Wellness Platform - online fitness and wellbeing resources • Canary Emergency Financial Assistance Program • Comprehensive Medical, Dental, and Vision Coverage • Life and AD&D Insurance • Confidential Employee Assistance Program (EAP) • Health Savings Account (HSA) • Short-Term Disability Coverage • Voluntary Benefits - supplemental accident, critical illness, and hospital insurance • Employee Discounts • 401(k) Plan with company matching contributions • Paid Time Off Programs • 11 Company-Paid Holidays