Paid Media Specialist

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🕒 vor 1 Monat

🧀 Wisconsin – Remote

🧀 Wisconsin – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

📈 Performance-Marketing-Manager

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The Digital Ring

WebsiteLinkedInAlle Stellen

11 - 50 Mitarbeiter

Gegründet 2015

💼 Beratung

📣 Marketing

Consulting • Marketing • Digital Marketing

The Digital Ring ist eine strategische Digital-Marketing-Agentur, die sich auf eine Vielzahl von Dienstleistungen spezialisiert hat, die darauf abzielen, das Geschäftswachstum zu fördern. Zu ihren Angeboten gehören kreative Dienstleistungen, maßgeschneiderte Website-Entwicklung, Marketingberatung, bezahlte Medienplanung, Suchmaschinenoptimierung und Videoproduktion. Die Agentur legt großen Wert darauf, strategisches Denken, technisches Know-how und künstlerische Magie zu kombinieren, um Marketingkampagnen zu erstellen, die nicht nur Aufmerksamkeit erregen, sondern auch greifbare Ergebnisse wie erhöhten Traffic, Klicks und Verkäufe liefern. The Digital Ring konzentriert sich auf datengetriebene, leistungsorientierte Marketingstrategien, die sich an den finanziellen Zielen ihrer Kunden orientieren und sicherstellen, dass Marketingmaßnahmen ROI-gesteuert sind und positiv zum Endergebnis des Kunden beitragen.

Beschreibung

• Manage paid digital campaigns, focusing on paid search and social, for example: Google Ads, Facebook Ads Manager, Programmatic/Display Advertising, LinkedIn Ads • Develop and share strategic advertising road maps based on client goals, opportunities, competitors, and budget • Build and manage reporting, analyzing data and optimizing as needed • Interface with and educate clients in meetings, providing campaign updates and recaps, and sharing paid media best practices • Win new paid media clients through strong research, presentations, and pitches • Establish strong, accountable relationships with paid media clients • Perform in-depth audits of clients’ existing paid media accounts • Work with The Digital Ring’s Account and Project Management teams to determine expectations and deliverables, and ensure that all deadlines are met. • Quickly identify urgent issues, understand the cause, and react quickly and confidently • Document successes and work with the Copywriting team to create case studies. • Remain current on the latest paid media trends • Be available as a source of knowledge for the internal team

🎯 Anforderungen

• Completed a degree in Business, Marketing, Communications, Development, or a similar field of learning — or commensurate experience • Proven success with paid search and social campaigns, specifically Google and Facebook ads • Deep understanding of the various paid digital advertising platforms in paid search, display, social, and video • Extensive experience and understanding of Google Tag Manager and Google Analytics — specifically the setup, implementation and testing of conversion actions, sales, and transactional data • Experience with data visualization platforms (Google Data Studio, Tableau, etc.) is preferred • Working knowledge of search engine optimization principles, email marketing, and customer relationship management platforms • Strong business knowledge of B2B and B2C sales processes, revenue/acquisition models, and media mix planning • Excellent organizational skills with an unmatched attention to detail: both qualities serve you well in juggling competing, high-stakes priorities • Exceptional communication skills, both in written and verbal form — this includes the ability to present your ideas concisely and persuasively to clients and internal team members • Data reporting and analytical skills: the ability to identify, interpret, and use marketing analytics to develop creative strategies • Must be resilient and positive — even in difficult situations (attitude is everything here at TDR) • Must be able to respond positively to and learn from constructive feedback.

🏖️ Vorteile

• Equal Opportunity Employer: The Digital Ring is proud to be an equal opportunity employer. We consider candidates regardless of age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and any other consideration covered by federal, state and local laws.