Commerce Media Strategist, DSP

🕒 vor 2 Monaten

🇺🇸 Vereinigte Staaten – Remote

💵 $80.000 - $95.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Tinuiti

1001 - 5000 Mitarbeiter

Gegründet 2016

📣 Marketing

💰 Debt Financing im 2019-08

Marketing • Advertising • Technology

Tinuiti ist eine leistungsorientierte Digital-Marketing-Agentur, die sich auf die Steigerung der Markenwirkung über verschiedene digitale Kanäle spezialisiert hat. Ihr Full-Funnel-Ansatz integriert Commerce, TV & Audio, soziale Medien und Suchplattformen, um das Nutzerengagement zu optimieren, Konversionen zu fördern und den digitalen Fußabdruck zu erweitern. Tinuiti nutzt fortschrittliche, firmeneigene Technologien, einschließlich Bliss Point, für Marketing-Messung und -Optimierung, um Einsichten zu liefern, die Effizienz und Wirkung maximieren. Das Unternehmen legt großen Wert auf eine produktorientierte Strategie und ist bekannt für seine Expertise in den Bereichen Mediaplanung, Messung und Attribution, wie durch Anerkennungen in Branchenberichten belegt.

Beschreibung

• Build, drive, and optimize successful DSP marketing campaigns within commerce media channels to meet and exceed client goals • Foster strong working relationships with top-tier clients through virtual, asynchronous, and in-person interactions • Develop omnichannel commerce media strategies tailored to each client’s goals and challenges • Identify marketing opportunities and repurpose strategies to optimize brand awareness and drive sales volume across commerce media platforms • Analyze cross-channel data and insights to interpret trends and make strategic recommendations aligned with client KPIs • Achieve Same Store Growth targets using data analytics to drive decisions and optimize campaign performance • Integrate Tinuiti’s product and technology suite into channel activations • Use Tinuiti’s app suite in day-to-day work, answer questions using the app, provide feedback and improvement recommendations, and leverage it for client communications • Maintain expert-level knowledge of relevant commerce media platforms and educate clients and internal colleagues • Exemplify thought leadership and advance agency best practices • Collaborate with channel specialists to share knowledge and best practices • Delegate across commerce team members to execute strategies • Assess and diagnose omnichannel opportunities for improvement and implement changes • Experiment with new strategies and tools to support continuous improvement • Prioritize and manage time across clients, partner relationships, and internal initiatives • Own assigned accounts, manage day-to-day operations, quality-check deliverables, and monitor performance

🎯 Anforderungen

• 5–7 years of experience in commerce media, paid commerce, or senior media planning roles • Proven track record of executing successful campaigns with monthly budgets of $500K+ • Experience with commerce media platforms such as Amazon, Walmart, and Criteo preferred • Experience with Skai, Analytic Index, Pacvue, and Helium10 preferred • Ability to build, drive, and optimize DSP marketing campaigns • Ability to develop sophisticated omnichannel commerce media strategies • Ability to analyze cross-channel data and interpret trends • Ability to make strategic recommendations aligned with client KPIs • Expert-level knowledge of relevant commerce media platforms • Maintain annual certifications for relevant commerce media platforms applicable to the book of business • Fluency in Tinuiti’s product app suite • Ability to collaborate with channel specialists and delegate across commerce team members • Ability to manage multiple clients, partner relationships, and internal initiatives • FLSA classification: Exempt

🏖️ Vorteile

• Incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity • Discretionary annual performance bonus • Unlimited paid time off • Fully remote environment • Flexible time off • 20 paid holidays, including multiple long weekends • Medical, Dental, Vision, Life & Disability • Flex Spending Accounts • Retirement match up to 4% of contributions at 100% • Fringe • Forma • Unlimited Telemedicine and Teletherapy available at no cost • Thankful giving • Equity • Birthing parents receive 16 weeks of leave with 100% pay • Partners receive 12 weeks of parental leave after the birth or adoption of a child • On-demand learning • Mentorship program • Leadership and management development programs and resources

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