MarTech Manager

🕒 vor 12 Tagen

🇬🇧 Vereinigtes Königreich – Remote

⏰ Vollzeit

🟠 Senior

🔴 Experte

👔 Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von Welcome Pickups, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 12 Tagen

Noch offen auf der Website von Welcome Pickups. Geprüft vor 12 Stunden.

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Logo of Welcome Pickups

Welcome Pickups

51 - 200 Mitarbeiter

Gegründet 2015

✈️ Reisen

🚗 Transport

💰 €5.576.253 Series A - Welcome Pickups im 2022-12

Travel • Transport

Welcome Pickups ist ein globales Reiseunternehmen, das Transfers, Fahrten, Besichtigungstouren und geführte Dienstleistungen in Hunderten von Städten weltweit anbietet. Das Unternehmen verfügt über eine umfangreiche Abdeckung von Städten und bietet Dienstleistungen für Reisende und Partner wie Hotels, Ferienunterkünfte, Reiseagenturen und OTAs an, mit Schwerpunkt auf Bodenverkehr und lokalen Ankunfts-/Gasterfahrungen.

Beschreibung

• Own the technical architecture of the customer database, including data capture, structure, and cleanliness across Braze, HubSpot, site, product, and other sources • Define identity resolution, consent, and suppression logic for marketing data flows with Data and Engineering • Build and maintain the marketing activation layer on the data warehouse, delivering customer attributes and audiences to CRM and Marketing specifications • Own audience and attribute pipelines between the warehouse, Braze, HubSpot, Google, and Meta, including engagement data, coverage, freshness, and failure handling • Administer Braze, HubSpot, and Google Tag Manager day to day • Implement and configure new platforms after tooling decisions are made by the CRM team • Lead technical rollouts and integrations • Maintain documentation for data flows, integrations, and ownership • Identify and remove technical friction in Commercial tooling and workflows, partnering with Product and Data to automate manual work • Triage technical feature requests from Partnerships, Marketing, Pricing, and CRM into a delivery backlog • Build business cases for prioritised initiatives, framing impact, effort, and trade-offs • Represent Commercial in Product planning and prioritisation forums and communicate delivery status and trade-offs

🎯 Anforderungen

• 8+ years of experience in CRM/marketing technology, growth or lifecycle operations, or a technical product management role, ideally in a B2C or marketplace business • Hands-on experience with CRM/marketing automation platforms such as Braze, HubSpot, Iterable, or Salesforce Marketing Cloud, and audience/segmentation tooling such as Segment, mParticle, or Tealium • Solid understanding of customer data concepts: identity resolution, consent and permissions, event tracking, and how data flows between systems via APIs • Product management fundamentals: prioritisation frameworks, writing user stories and requirements, and partnering effectively with engineering and design teams to ship • Comfortable building a business case, framing impact, effort, and trade-offs to support clear decision-making • Strong technical implementer who thrives executing within someone else's roadmap and tooling decisions, rather than setting technology strategy independently • Strong cross-functional collaborator, able to work closely with Data & Analytics, Product, and Commercial teams • Experience in fast-growth environments; comfortable with ambiguity and evolving scope • Experience in travel, mobility, marketplaces, or similar multi-sided businesses is a plus • Fluent in English; additional languages a plus

🏖️ Vorteile

• Vibrant and fresh work environment • Flexible work-from-home policy • The tools you need to perform your daily tasks successfully • L&D personal budget • +4 extra PTO days annually • The unique opportunity to join “the next big thing” at ground level

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