Crop Protection Field Marketing Manager

🕒 vor 1 Monat

🌪️ Kansas, Nebraska, +2 weitere Bundesländer – Remote

infoinfo

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Corteva Agriscience

10.000+ Mitarbeiter

🍽️ Lebensmittel & Getränke

💼 Beratung

🏥 Gesundheitswesen

💰 Post-IPO Debt im 2023-05

Food & Beverage • Consulting • Healthcare

Corteva Agriscience ist das weltweit einzige große Agrarwissenschaftsunternehmen, das sich vollständig der Landwirtschaft widmet. Das Unternehmen setzt darauf, eine Kultur zu schaffen, die Neugier und Innovation fördert, um bedeutende landwirtschaftliche Herausforderungen zu bewältigen. Corteva entwickelt Saatgut- und Pflanzenschutzprodukte, um die Produktivität der Landwirte zu steigern und gleichzeitig die Nachhaltigkeit und Lebensmittelsicherheit für Verbraucher zu verbessern. Der Schwerpunkt auf Technologie umfasst Saatgutlösungen, Pflanzenschutz und digitale Landwirtschaft, um den Fortschritt für die Ernährungsbedürfnisse einer wachsenden Weltbevölkerung voranzutreiben.

Beschreibung

• Localize and activate national marketing strategies across assigned districts and territories • Lead regional execution planning aligned with portfolio objectives and business priorities • Collaborate with sales and marketing stakeholders to identify opportunities for growth and market penetration • Provide feedback to Portfolio Marketing Leaders regarding market needs, customer insights, and competitive dynamics • Develop and deploy regional and district marketing plans aligned to business goals and customer segmentation strategies • Coordinate marketing initiatives, promotional activities, and resource investments • Establish measurable objectives, KPIs, and execution plans for local marketing activities • Support district teams through retailer business planning processes • Connect district and territory plans with retailer growth objectives and classification priorities • Guide and direct sales teams through local resource allocation decisions • Align marketing investments with retailer classification and business planning processes • Gather and communicate customer, retailer, marketplace, and competitive insights • Identify emerging opportunities, risks, and trends impacting business performance • Develop business cases and recommendations for strategic decision-making • Serve as the voice of the field within marketing discussions and planning processes • Develop and implement regional launch plans aligned with national launch strategies • Coordinate launch readiness activities, stakeholder engagement, and execution tracking • Ensure market adoption through localized messaging, training, and activation plans • Lead communication, training, and adoption of marketing programs within assigned geographies • Monitor program performance and recommend optimization • Serve as a local resource for marketing program implementation and accountability • Support stewardship of approved marketing claims and program guidelines • Build partnerships across Marketing, Sales, Account Management, MarComm, Business Insights, Customer Service, and Seed organizations • Facilitate collaboration between field and marketing teams • Influence stakeholders without direct authority to drive business priorities and strategic outcomes

🎯 Anforderungen

• Bachelor's degree in Agriculture, Agribusiness, Marketing, Business, or related field • Experience in agricultural sales, marketing, account management, or business development • Strong understanding of crop production systems, retailer channels, and agricultural markets • Excellent communication, facilitation, strategic planning, and influencing skills • Ability to lead cross-functional teams and manage multiple priorities • Preferred: 5+ years of experience in agricultural product launches, marketing strategy, or retailer business planning • Preferred: Strong analytical and business insight capabilities • Preferred: Demonstrated success influencing outcomes across diverse stakeholder groups • Must live in the covered area

🏖️ Vorteile

• Numerous development opportunities offered to build your skills • Be part of a company with a higher purpose and contribute to making the world a better place • Health benefits for you and your family on your first day of employment • Four weeks of paid time off and two weeks of well-being pay per year, plus paid holidays • Excellent parental leave which includes a minimum of 16 weeks for mother and father • Competitive retirement savings plan • Tuition reimbursement program • Company vehicle provided for expected travel within the covered area

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