Senior Manager, Competitive Intelligence – Positioning

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $135.000 - $155.000 / Jahr

⏰ Vollzeit

🟠 Senior

👔 Manager

🦅 H1B-Visum-Sponsor

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🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Wrike

Wrike

1001 - 5000 Mitarbeiter

Gegründet 2006

💼 Beratung

📣 Marketing

📦 Logistik

💰 €15.000.000 Series B im 2015-05

Consulting • Marketing • Logistics

Wrike ist eine führende Arbeitsmanagementplattform, die Arbeitsabläufe optimiert und die Zusammenarbeit für Unternehmen weltweit verbessert. Anerkannt als führend im Gartner Magic Quadrant 2024 für kollaborative Arbeitsmanagementlösungen, bietet Wrike Lösungen für verschiedene Teams wie Marketing, Kreativabteilungen, Produktentwicklung, Kundenservice, IT, Betrieb, HR, Recht, Finanzen und mehr. Die Plattform bietet eine Vielzahl von Funktionen, darunter KI-gesteuerte Automatisierung, Analysen, Gantt-Diagramme, Kanban-Tafeln und anpassbare Dashboards, um Produktivität und Effizienz zu maximieren. Von über 20. 000 Organisationen weltweit vertraut, hilft Wrike Teams, Strategie mit Ausführung zu verknüpfen, die Sichtbarkeit zu verbessern und Ressourcen effizient zu verwalten. Es unterstützt die Integration mit über 400 beliebten Apps und gewährleistet robuste Sicherheit, was es zu einer idealen Wahl für die Implementierung auf Unternehmensebene sowie für kleinere Teams macht, die ihre Projekt- und Arbeitsablauf-Managementfähigkeiten verbessern möchten.

Beschreibung

• Build, scale, and maintain a high-adoption competitive program with battlecards, competitor teardowns, and playbooks • Craft and evolve Wrike's positioning and value messaging framework across target verticals and buyer personas • Translate competitive intelligence into tactical sales plays, including discovery questions, objection handling, and displacement plays • Join high-stakes competitive evaluations and churn-risk calls • Design and operate the win/loss program using Salesforce, Clari, Clozd, or Klu, with quarterly readouts and recommendations • Track and analyze competitor pricing models, packaging shifts, and discounting behavior • Build ROI models, TCO comparisons, and value realization frameworks for enterprise deals • Establish a recurring executive intelligence cadence covering market movements, pricing and packaging shifts, product launches, M&A activity, and analyst coverage • Partner with Analyst Relations on Gartner, Forrester, IDC, RFI/RFP submissions, evaluation criteria, and review-site strategy • Build and optimize AI-powered workflows for competitor tracking, win/loss sentiment mining, teardown analysis, and competitive RFP response • Report on win rate against primary competitors, competitive displacement, deal velocity, influenced ACV, and field adoption of competitive assets • Report to Product Marketing Management and partner with Product Management, Revenue Enablement, Sales, and Executive Leadership

🎯 Anforderungen

• 7+ years in competitive intelligence, product marketing, or strategic GTM in B2B SaaS • Demonstrated success building competitive programs and enablement assets that measurably moved win rates and deal velocity • Proven ownership of strategic functional initiatives end to end without a team underneath you • Ability to influence and align senior stakeholders across Sales, Product, Enablement, and Executive Leadership without direct authority • Exceptional written and verbal communication • Familiarity with enterprise value selling methodologies such as Force Management's Command of the Message, MEDDICC/MEDDPICC, Challenger, or similar • Experience in work management, collaboration, knowledge management, or adjacent enterprise SaaS categories • Hands-on experience with CI and revenue tooling, including Klue, Clozd, Clari, Salesforce, Gemi, or Claude • Direct experience contributing to major industry research such as Gartner Magic Quadrant or Forrester Wave • Comfort with pricing intelligence, packaging analysis, and contract negotiation dynamics • Financial literacy, including ability to extract insights from company annual filings

🏖️ Vorteile

• Flexible Time Off (FTO) • Company 401(k) Match • Parental Leave: 18 Weeks Maternity / 4 Week Paternity • 2 Volunteer Days • Health (medical, dental & vision) Insurance (EEs + Dependents) • Disability (STD, LTD) & Life Insurance Plans (2x Salary, Capped) • Working from Home Allowance ($40 / Monthly) • $500 Working from Home home office set-up Stipend • Remote work, hybrid environments, and co-working spaces across many locations

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