Field Marketing Manager – Events

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $110.000 - $125.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎪 Eventmanager

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

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Zeta Global

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

Gegründet 2007

☁️ SaaS

🤖 Künstliche Intelligenz

🤝 B2B

💰 Post-IPO Debt im 2024-09

SaaS • Artificial Intelligence • B2B

Zeta Global ist eine KI-gestützte Marketing-Cloud, die proprietäre KI und Billionen von Verbrauchersignalen nutzt, um Kunden effizienter zu gewinnen, zu binden und zu halten. Die Zeta Marketing Platform (ZMP) bietet eine umfassende Suite von Tools, darunter Datenmanagement, Customer Data Platforms (CDP), E-Mail-Service-Provider (ESP) und Digital Signal Processing (DSP), um individualisierte Kundenerlebnisse zu schaffen und die Marketingergebnisse zu verbessern. Zeta legt Wert auf Omnichannel-Marketing, Kundenintelligenz und datengesteuerte Marketingstrategien, arbeitet mit Marken, Agenturen und Verlagen weltweit zusammen, um das Markenwachstum und die Kundenbindung zu beschleunigen. Ihre Plattform ist darauf ausgelegt, komplexe Marketingherausforderungen mit Lösungen für Kundenakquise, Wachstum und Bindung durch prädiktive KI und umsetzbare Verbraucherdaten zu bewältigen.

Beschreibung

• Support end-to-end event execution — from venue selection and logistics to onsite management and post-event wrap-up • Support the planning and execution of marketing initiatives in collaboration with the events and sales teams to maximize engagement and impact around key industry events • Assist in the execution of key industry tentpole events and sponsorship activations across the advertising and marketing ecosystem • Provide exceptional white-glove client service to Activation’s customers and prospects, serving as a key point of contact throughout the event planning cycle • Conceptualize, plan, and execute exclusive hospitality experiences that support industry events, ensuring programs are delivered on schedule, within budget, and with excellent attention to detail • Support the Activation customer and prospect experience across major events from initial outreach through onsite engagement • Manage external relationships (vendors, venues, agencies, and media partners) to ensure seamless execution and maximum value from event investments • Partner with internal marketing, sales, and operations teams to ensure event activations align with broader marketing and revenue objectives • Track program performance against defined metrics and support post-event analysis to measure success and return on investment in partnership with marketing operations • Maintain and update the annual industry event calendar and event roadmap • Create, maintain, and reconcile detailed event budgets from initial forecast through final actuals • Review, process, and code vendor invoices accurately and in a timely manner in coordination with Finance • Ensure all vendor contracts, SOWs, and W-9s are submitted and approved prior to invoice processing

🎯 Anforderungen

• BA/BS degree with 5+ years of event or field marketing experience, preferably within the advertising, media, or adtech industry • Strong understanding of advertising industry conferences, sponsorships, and brand activations that support marketing and sales initiatives • Exemplary communication skills with the ability to collaborate effectively across internal teams and external partners • Highly detail-oriented and organized, with the ability to manage timelines and meet deadlines in a fast-paced environment • Experience managing multiple event and marketing programs simultaneously • Strong written and verbal communication skills; experience supporting thought leadership opportunities and event programming at industry events is a plus • A positive mindset with an enthusiastic and proactive spirit • Willingness to travel as needed to support event execution

🏖️ Vorteile

• Unlimited PTO • Excellent medical, dental, and vision coverage • Employee Equity • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!