Director, Organic Acquisition

Emploi pas sur LinkedIn

🕒 il y a 3 jours

🇺🇸 États-Unis – Télétravail

💵 $154 200 - $192 750 / an

⏰ Temps Plein

🔴 Expert

👔 Directeur

🗣️🇺🇸🇬🇧 Anglais requis

D'où vient cette offre

Publiée sur la page carrières de Cars Commerce, pas via un site d'emploi

Repérée par Remote Rocketship il y a 3 jours

Toujours ouverte sur le site de Cars Commerce. Vérifiée il y a 1 heure.

Logo of Cars Commerce

Cars Commerce

1001 - 5000 employés

💼 Conseil

📣 Marketing

📦 Logistique

Consulting • Marketing • Logistics

Cars Commerce est une plateforme en ligne complète qui facilite l'achat, la vente et la recherche de véhicules. Elle propose une large gamme d'annonces pour des voitures neuves et d'occasion, ainsi que des outils et des ressources pour permettre aux clients de comparer les différentes marques et modèles, lire des avis et obtenir des options de financement. En mettant l'accent sur l'amélioration de l'expérience d'achat automobile, Cars Commerce connecte les vendeurs avec des concessionnaires locaux et offre des estimations pour les ventes de véhicules, garantissant un processus simplifié pour les acheteurs et vendeurs potentiels.

Description

• Lead Cars.com’s organic acquisition strategy across technical SEO, content SEO, LLM optimization, and innovation • Drive scalable growth in website traffic and leads • Partner with Product, Engineering, UX, Editorial, Analytics, Paid Media, and other cross-functional teams • Refine and execute the SEO roadmap with Product, Engineering, and UX teams • Audit competitors, site health, and organic performance using best-in-class tools • Identify content opportunities aligned with consumer search intent and business goals • Build frameworks for content testing, including modular SEO content, FAQ schemas, and AI-assisted copywriting • Champion thought leadership on AI, LLM search, and consumer search behavior • Own SEO analytics, vendor and tooling decisions, and reporting on rankings, traffic, CTR, conversions, and related metrics • Lead and manage a high-performing team with two direct reports • Advise the B2B and investor relations sites • Partner with the dealer SEO Services team on best practices and industry thought leadership • Advocate for SEO across the organization and educate stakeholders • Foster innovation, accountability, and continuous improvement • Report to the Sr. Director of Brand and Content

🎯 Exigences

• 10+ years of experience total with a majority in SEO or related field • 5+ years of people management experience • Deep expertise in SEO strategy, technical and content SEO • Deep technical understanding of how LLMs parse content • Preferred experience at a site with 2M+ monthly organic visits • Experience in a media company a plus • Proven track record of driving organic growth through innovation, experimentation, and cross-functional influence • Highly proficient in Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, Lumar, and related platforms • Exceptional written and verbal communication skills • Experience with external thought leadership speaking or writing a plus • Applicants must be authorized to work in the United States • Employment visas are not sponsored

🏖️ Avantages

• Medical, dental & vision from day one — no waiting period • 401(k) with company match, immediate vesting • Employee Stock Purchase Plan — buy Cars.com stock at a discount • Unlimited Flex Time Off • 11 paid holidays • 1 volunteer day • Paid parental and caregiver leave • $350 one-time home office stipend • $70/month for virtual-first work • Tuition reimbursement up to $5,250/year

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