Director of ABM, Campaigns

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $180 000 - $230 000 / an

⏰ Temps Plein

🔴 Expert

👔 Directeur

🗣️🇺🇸🇬🇧 Anglais requis

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Publiée sur la page carrières de Doppel, pas via un site d'emploi

Repérée par Remote Rocketship il y a 1 mois

Toujours ouverte sur le site de Doppel. Vérifiée il y a 9 heures.

Logo of Doppel

Doppel

201 - 500 employés

Fondée en 2022

🔒 Cybersecurity

🤖 Intelligence artificielle

☁️ SaaS

Cybersecurity • Artificial Intelligence • SaaS

Doppel est une plateforme de défense native IA contre l'ingénierie sociale qui protège les organisations des usurpations, hameçonnages, deepfakes et attaques d'ingénierie sociale multi-canaux alimentés par l'IA. La plateforme unifie la Protection des Risques Numériques, la Gestion des Risques Humains (simulation et formation de sensibilisation à la sécurité), et la Sécurité des Emails pour détecter, corréler (via un graphique des menaces), et remédier aux infrastructures d'attaquants à travers les domaines, les réseaux sociaux, les réseaux publicitaires, les télécommunications, les places de marché et les canaux obscurs. Doppel met l'accent sur l'automatisation agentique de l'IA pour la détection, la mise hors service, le triage des hameçonnages et des Flux opérationnels scalables de SOC, et cible des clients entreprises dans des industries telles que les services financiers, la santé, la technologie, le commerce de détail et la fabrication.

Description

• Own the strategy and execution of Doppel's ABM and campaign program, including segmentation, channel activation, and buying-committee mapping across sales and marketing • Build integrated, multi-channel campaigns including direct mail, webinars, and lifecycle campaigns • Move target accounts through a defined engagement journey from initial signal to closed-won • Partner with RevOps to build and refine intent and signal models using AI to improve account timing and prioritization • Design and run measurement frameworks connecting ABM engagement to pipeline creation and revenue at account and program levels • Provide regular measurement readouts to sales and executive stakeholders • Partner with paid media, content, and brand teams to align creative, messaging, and targeting across channels • Continuously evolve the ABM program, benchmark against the market, and identify AI and tooling opportunities for personalization and scale

🎯 Exigences

• 8+ years of B2B marketing experience, with a substantial track record in account-based marketing or campaigns at a high-growth SaaS or cybersecurity company • Deep operator-level expertise designing and running ABM programs across paid, email, and sales-led channels • Experience with target account selection and buying-committee multithreading • Fluency with AI tools in a marketing context, including tools like Codex, Cowork, Clay, or similar • Experience building AI-enabled workflows and automations for GTM efficiency • Track record of owning account-level and program-level pipeline outcomes • Proficiency in HubSpot and Salesforce • Ability to build and interpret account-level reporting and maintain attribution integrity • Ability to translate account and pipeline data into clear narratives and next steps for sales leadership and executives • Experience running structured sales and marketing alignment motions, including account handoffs, rep-level engagement tracking, and feedback loops • Self-starter mindset and comfort owning a function end to end in a fast-moving environment • Bonus: experience marketing to security or technical buyers, people management experience, and/or experience building custom GPTs, automations, or AI agents

🏖️ Avantages

• Meaningful equity so you share in Doppel’s success • Remote first culture with flexibility built in • Flexible PTO • Comprehensive health benefits • Parental leave • High growth environment where your work has immediate impact and visibility

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