Field Marketing Specialist

🕒 il y a 1 mois

🏄 California – Distant

🏄 California – Remote

💵 $72 000 - $75 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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GT's Living Foods

Site WebLinkedInTous les Emplois

501 - 1000 employés

Fondée en 1995

🏥 Santé

📣 Marketing

🍽️ Alimentation et boissons

Healthcare • Marketing • Food & Beverage

GT's Living Foods est une entreprise dédiée à la promotion de la santé et du bien-être grâce à sa gamme d'aliments et de boissons vivants, riches en probiotiques. L'entreprise croit en la puissance de guérison de Mère Nature en créant des produits alimentés par la fermentation brute et les probiotiques naturellement présents. GT's Living Foods offre une collection diversifiée de marques et de produits, y compris le kombucha, le kéfir et des articles à base de plantes, tous visant à transformer la santé de l'intérieur. L'entreprise s'engage à fournir aux consommateurs une nutrition vivante, authentique et fonctionnelle, inspirée par la sagesse ancienne et les saveurs naturelles.

Description

• Drive brand awareness, consumer trial, and market share growth within the assigned market • Recruit, train, support, and coach Brand Ambassadors • Oversee Brand Ambassador activations driving product trial, education, and sales • Support local market strategy with the Field Marketing Manager • Execute sampling initiatives, retail activations, and pop-ups • Ensure product displays, merchandising, and educational materials meet brand standards • Identify and lead local events that increase brand awareness and market presence • Represent the brand and create connections with consumers • Build relationships with retail partners and support distribution, visibility, and in-store execution • Enhance shelf presence, point-of-sale materials, and merchandising • Partner with Sales on key accounts and sell-through programming • Monitor local market activity and competition • Support collegiate sampling programs and campus ambassadors • Plan event logistics, including product, assets, staffing, and performance goals • Oversee inventory, storage, marketing assets, equipment, cold storage, and company vehicles • Ensure proper vehicle use, care, safety training, and compliance • Track, analyze, and report activation performance, sales impact, consumer feedback, and learnings • Develop post-event recaps with actionable insights • Gather and synthesize consumer and market insights • Manage budgets, expenses, receipts, and reports • Collaborate with Sales, Marketing, Logistics, and cross-functional teams • Support continuous program improvement and perform other assigned duties

🎯 Exigences

• Bachelor’s Degree in Marketing or related major (preferred) • 4+ years of job-related experience • Valid driver’s license, proof of insurance and be able to drive a motor vehicle • Willing to travel locally 40-60% of the time, inclusive of nights and weekends • Able to lift 50lbs to aid event set-up • Demonstrated experience planning and executing events, retail activations, and local marketing campaigns, including logistics coordination and on-site execution • Experience recruiting, hiring, and onboarding part-time or full-time team members (e.g., brand ambassadors), with the ability to support training and performance expectations • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word); experience with event tracking, reporting, or CRM tools is a plus • Prior experience in the CPG food and/or beverage industry strongly preferred, with an understanding of retail environments and consumer engagement • Strong networking and community-building skills • Ability to work independently and collaboratively in a fast-paced, field-based environment with minimal supervision • Highly organized and detail-oriented, with strong time management and prioritization skills • Creative thinker able to develop engaging activations, solve problems independently, and adapt quickly • Proven ability to manage high-pressure situations with professionalism, adaptability, and sound judgment • Ability to manage multiple priorities and execute across various initiatives simultaneously • Passion for kombucha and interest in raw, organic, and functional foods

🏖️ Avantages

• Health Insurance: Medical, Dental, Vision, and Life Insurance • 401K with Matching • Employee Assistance Program • Discounts on the amazing GT’s product line (available for pickup at headquarters only) • Corporate Discounts with our partners through LifeMart (concert & sporting event tickets, cell phone service, gifts, restaurants, hotels, childcare, and more!) • Bonus eligible

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