Staff Account-Based Marketing Manager

🕒 il y a 3 jours

🇺🇸 États-Unis – Télétravail

💵 $169 000 - $220 000 / an

⏰ Temps Plein

🔴 Expert

🎡 Marketing

👻 Score fantôme 20%

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🗣️🇺🇸🇬🇧 Anglais requis

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Horizon3.ai

51 - 200 employés

Fondée en 2019

🔒 Cybersecurity

🤖 Intelligence artificielle

☁️ SaaS

Cybersecurity • Artificial Intelligence • SaaS

La plateforme NodeZero™ permet à votre organisation de découvrir, corriger et vérifier en continu votre surface d'attaque exploitable. Réduisez votre risque de sécurité en trouvant de manière autonome les faiblesses de votre réseau, en sachant comment les prioriser et les corriger, et en vérifiant immédiatement que vos corrections fonctionnent. NodeZero offre des tests d'intrusion autonomes respectant l'environnement de production et d'autres opérations d'évaluation essentielles qui s'adaptent à vos environnements internes, externes, cloud et cloud hybride les plus vastes. Pas d'agents requis, pas de code à écrire, et pas de consultants à embaucher.

Description

• Own Horizon3's account-based marketing strategy across all tiers and highest-priority target accounts • Partner with sales and SDR leadership to define and maintain segmented target account lists • Develop account-level plans including buying group mapping, engagement gap analysis, personalized messaging, and channel sequencing • Build and maintain ABM planning and reporting cadences with sales • Design and execute multi-touch programs across Influ2, ZoomInfo Co-Pilot, Reachdesk, LinkedIn, field events, direct mail, and SDR outreach • Build tiered ABM plays for cold prospects, intent-qualified accounts, open-pipeline accounts, and decision-stage accounts • Partner with field marketing on CISO dinners, roundtables, enterprise experiences, and executive events • Coordinate paid media targeting and personalized content with digital and product marketing • Own direct mail and gifting strategy, thresholds, deployment, and follow-up structure • Serve as primary ABM partner to sales and SDR leadership, sharing intent and engagement signals and coordinating follow-up • Provide sales representatives visibility into account engagement and next actions • Own the ABM technology stack with marketing operations, including Influ2, Reachdesk, ZoomInfo Co-Pilot, and Salesforce attribution • Ensure ABM activity is attributed in Salesforce using consistent UTM structure, campaign membership, and pipeline influence reporting • Define and track ABM KPIs including engagement, buying group coverage, meetings, pipeline influence, pipeline generation, and stage velocity • Build reporting frameworks and continuously optimize messaging, channels, sequencing, and offers • Report directly to the Director of Campaigns, ABM, and Marketing Operations • Travel up to 20% for key field events, internal offsites, and sales team alignment

🎯 Exigences

• 6+ years of B2B marketing experience owning strategy and execution at a high-growth SaaS or technology company • Proven track record designing and running ABM programs that generate measurable pipeline and accelerate deal velocity • Hands-on experience with 6Sense, Bombora, Influ2 or equivalent contact-level advertising platforms, Reachdesk or equivalent gifting platforms, and ZoomInfo • Strong command of Salesforce for campaign attribution, account-level pipeline tracking, and ABM reporting • Experience partnering closely with sales and SDR teams, including account planning sessions and pipeline reviews • Ability to build buying group maps, account engagement plans, and tiered program plays from scratch • Strong cross-functional collaboration skills with field marketing, digital, product marketing, and marketing ops • Strong project management and organizational skills • Ability to translate complex technical subject matter into messaging for CISOs, security architects, and IT/SecOps practitioners • Experience in cybersecurity, DevSecOps, or adjacent B2B security markets • Familiarity with LinkedIn Campaign Manager • Experience with direct mail and gifting programs as coordinated ABM plays • Experience supporting Federal or Public Sector ABM motions • Familiarity with Pardot, Marketo, or HubSpot • Legally authorized to work in the United States

🏖️ Avantages

• Equity package in the form of stock options for all full-time roles • Health, vision & dental insurance for you and your family • Flexible vacation policy • Generous parental leave • Career development opportunities • Inclusive and collaborative work culture • Remote work model • Job-related travel expenses reviewed and approved by manager

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