VP, Growth Activation

🕒 il y a 2 mois

🗽 New York – Distant

🗽 New York – Remote

💵 $200 000 - $225 000 / an

⏰ Temps Plein

🔴 Expert

📈 Marketing de croissance

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Inizio Evoke

Site WebLinkedInTous les Emplois

1001 - 5000 employés

🤝 B2B

💊 Pharmaceutique

🧬 Biotechnologie

B2B • Pharmaceuticals • Biotechnology

Inizio Evoke est une unité mondiale de marketing et de communication au sein du groupe Inizio qui offre des services de marketing et de communication créatifs, omnicanaux et basés sur les données aux clients des secteurs de la santé et des sciences de la vie. Elle soutient la commercialisation, les lancements de produits, les expériences de congrès et les initiatives de transformation, en combinant son expertise en marketing avec une compréhension scientifique et une technologie alimentée par l’IA pour stimuler la croissance et l'engagement des organisations pharmaceutiques et biotechnologiques.

Description

• Build and own the growth pipeline across our marketing and communications capabilities, identifying and advancing enterprise-level opportunities with the potential to mature into long-term, multi-brand partnerships. • Proactively engage senior decision-makers across brand, portfolio, and enterprise levels to uncover unmet needs, transformation opportunities, and whitespace aligned to Inizio Evoke's integrated capabilities. • Lead AOR-oriented pursuit strategies, shaping long-range growth plans that move clients from initial engagement to strategic partner of record status. • Partner closely with Inizio Evoke leadership to position core offerings within cohesive, client-specific growth narratives. • Activate and orchestrate subject matter experts (SMEs) across disciplines at the right moments to demonstrate depth, credibility, and enterprise-scale thinking without over-selling or fragmenting the story. • Guide the transition from pursuit to partnership, working with Managing Directors and Client Growth leaders to convert wins into sustainable, anchor client relationships. • Serve as a feedback loop to the organization, identifying market signals, competitive dynamics, and client expectations that inform solution evolution and go-to-market strategy. • Represent Inizio Evoke externally through industry events, strategic partnerships, and senior-level forums, reinforcing the firm's position as a consultative, transformation-oriented partner.

🎯 Exigences

• 10+ years of experience within pharmaceutical or healthcare marketing, advertising, or communications agencies. • Demonstrated success driving enterprise growth, with a strong orientation toward new client acquisition and long-term account development (AOR, preferred partner, or enterprise relationships). • Deep understanding of integrated marketing and transformation services, including brand, creative, omnichannel, insights, content, and data-driven solutions. • Proven ability to build senior-level relationships and earn trust with executive stakeholders across marketing, commercial, and transformation functions. • Experience leading complex, multi-stakeholder pursuits, particularly those requiring patience, orchestration, and strategic sequencing over time. • Highly collaborative leadership style, with the ability to align internal teams, SMEs, and growth partners around a unified strategy. • Willingness to travel for client engagement, industry presence, and enterprise-level growth efforts. • Executive presence and credibility, able to represent Inizio Evoke as a strategic, consultative partner in high-stakes client conversations.

🏖️ Avantages

• medical • dental • 401(k) • tuition reimbursement • flexible time off