Field Marketing Specialist

🕒 il y a 10 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟢 Junior

🟡 Intermédiaire

🎡 Marketing

🚫👨‍🎓 Aucun diplôme requis

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 10%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Inspire

Site WebLinkedInTous les Emplois

10 000+ employés

Fondée en 2018

🍽️ Alimentation et boissons

🏨 Hôtellerie

📱 Médias

Food & Beverage • Hospitality • Media

Inspire est une entreprise opérant sous la houlette d'Inspire Brands, Inc. , qui possède et gère plusieurs marques de restaurants populaires, notamment Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's et SONIC. Inspire se concentre sur la diffusion d'histoires et de mises à jour concernant ses marques franchisées, engageant la communauté par le biais d'initiatives telles que le soutien à l'éducation et la promotion d'impacts positifs. L'entreprise contribue à créer et à partager des expériences à travers sa gamme diversifiée d'offres de restaurants, de promotions et d'événements axés sur la communauté.

Description

• Partner with Buffalo Wild Wings franchisees to support local marketing programs that drive incremental transactions and guest engagement • Serve as a primary connection point between franchise operators and the Buffalo Wild Wings marketing organization • Provide consultative support across local marketing initiatives, new restaurant openings, remodels, marketing technology platforms, and local marketing tactics • Build and maintain relationships with franchisees, field teams, agency partners, vendors, and support center stakeholders • Support local marketing programs, promotions, partnerships, sponsorships, and community engagement initiatives • Provide reporting, insights, and administrative support to inform local marketing decisions and business performance • Develop franchise communications, presentations, training materials, templates, and marketing resources • Support HubKonnect onboarding, training, troubleshooting, and utilization of local marketing tools and resources • Support local marketing spend tracking, audit administration, and compliance-related processes • Assist franchisees with new restaurant opening and remodel marketing planning, execution, communications, and post-opening support • Coordinate local creative requests and facilitate asset development through approved internal and agency partners • Support local SEO, business listings management, online presence updates, map listings, business hours maintenance, and review-related inquiries • Collaborate with cross-functional teams across the brand to support marketing programs, activations, initiatives, and franchise needs • Support local social media, influencer marketing, public relations, sponsorships, and community engagement efforts • Coordinate franchise requests related to local media, sponsorship, and community marketing opportunities • Support Franchise Marketing Managers with focus markets, market-specific initiatives, sponsorship activations, and franchise consultation needs • Coordinate franchise marketing meetings, communications, stakeholder distribution lists, and marketing records • Support loyalty program inquiries, marketing variance requests, and franchise marketing documentation • Serve as a primary point of contact for franchise marketing inquiries and coordinate support with appropriate internal teams • Participate in regional meetings, franchise conferences, and market visits as needed • Make recommendations regarding local marketing programs, tactics, and resource utilization within established brand standards and approved guidelines

🎯 Exigences

• 4 yr degree in Marketing, Communications, Business, or a related field preferred, or equivalent work experience • 2+ years of experience in field marketing, franchise marketing, local marketing, or a related discipline • Experience supporting multi-unit, franchise, or distributed business models preferred • Experience supporting local marketing programs within a franchise organization preferred • Strong written, verbal, presentation, and interpersonal communication skills • Ability to build effective relationships with franchisees, agency partners, and cross-functional stakeholders • Strong organizational and project coordination skills; ability to manage multiple priorities simultaneously • Detail-oriented with strong problem-solving, analytical, and follow-through capabilities • Ability to work independently and collaboratively in a fast-paced environment • Ability to interpret marketing results and identify actionable insights • Proficiency in Microsoft Office and marketing technology platforms • Customer-service-oriented mindset with a professional and proactive approach to franchise support • Ability to work remotely with minimal supervision • Ability to travel domestically up to 20% as business needs require • Experience supporting local marketing programs within a franchise, restaurant, retail, hospitality, or consumer-facing brand environment preferred • Familiarity with local SEO, business listings management, loyalty marketing, CRM platforms, digital media, and marketing technology tools preferred

🏖️ Avantages

• Ability to work remotely with minimal supervision • Participation in regional meetings, franchise conferences, and market visits as needed