E-Commerce Marketing Manager

🕒 il y a 8 jours

🇺🇸 États-Unis – Télétravail

💵 $60 000 - $85 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🛍️ Spécialiste e-commerce

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Integra Beauty

Site WebLinkedInTous les Emplois

51 - 200 employés

🏭 Fabrication

💼 Conseil

📣 Marketing

Manufacturing • Consulting • Marketing

Integra Beauty est un incubateur de marques et de talents dans l'industrie des soins personnels. Avec un accent particulier sur les marques innovantes et perturbatrices dans le domaine des biens de consommation, Integra est une famille d'entrepreneurs dédiés à apporter un changement positif dans le monde du branding.

Description

• Own sitewide campaign execution for seasonal refreshes, new product launches, sale events, promotional mechanics, and homepage/collection merchandising updates • Build landing pages supporting acquisition and retention, aligned with paid media, email/SMS, and lifecycle channels • Define landing-page hypotheses, conversion goals, and measurement plans • Lead a cross-functional pod of engineers, analysts, designers, and copywriters • Run recurring campaign meetings, keep stakeholders informed, and escalate calendar risks early • Request, review, and approve site content while enforcing quality, brand voice, claims compliance, and conversion best practices • Run pre-launch QA for links, mobile rendering, promo and discount logic, page speed, tracking, event firing, cart, and checkout paths

🎯 Exigences

• 3–5+ years in e-commerce site management, digital production, or growth marketing execution within a D2C or retail environment • Proven track record managing end-to-end sitewide campaign launches, new product rollouts, and promotional mechanics • Experience leading cross-functional pods or working directly with engineers, UI/UX designers, copywriters, and data analysts • Deep hands-on experience with major e-commerce platforms • Proficiency with landing page builders (Figma) and A/B testing/analytics tools (e.g., Google Analytics and others) • Solid understanding of URL parameters/UTMs, discount/promo logic, mobile responsiveness, pixel tracking/event firing, and page speed optimization • Strong briefing and creative management skills; ability to translate marketing goals into actionable specifications • Excellent understanding of CRO best practices, UX design, and claims compliance • Analytical experience establishing landing-page hypotheses, setting conversion KPIs, and evaluating post-launch performance • Extreme attention to detail and a “nothing launches untested” mindset • Exceptional project management and calendar discipline; proactive communication and early risk escalation • Relentless focus on customer experience and brand integrity • Preferred: hands-on experience building or tuning autonomous AI agents for DTC e-commerce brands • Preferred: leadership in Product Management, Technical Operations, or Digital Site Experience • Preferred: understanding of beauty-industry consumer queries

🏖️ Avantages

• Medical, Dental, Vision, Life Insurance • 401k plan • Additional Opt-In Insurances • Vacation + Sick Time Pay • L'ange Hair Product Stipend- a quarterly stipend to help you refresh your favorite L'ange products and also try new products!