Senior Omni-Channel Manager

🕒 il y a 12 jours

🇺🇸 États-Unis – Télétravail

💵 $146 340 - $178 860 / an

⏰ Temps Plein

🟠 Senior

👔 Manager

👻 Score fantôme 0%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of OLLY PBC

OLLY PBC

51 - 200 employés

Fondée en 2014

🏥 Santé

🍽️ Alimentation et boissons

🧘 Bien-être

💰 Series B en 2016-06

Healthcare • Food & Beverage • Wellness

OLLY PBC est une entreprise proposant une vaste gamme de produits de santé et de bien-être, y compris des vitamines, compléments alimentaires et nutraceutiques. Leur gamme de produits est conçue pour répondre à divers besoins en matière de santé tels que le sommeil, l'humeur, la beauté, la santé des femmes, le soutien immunitaire, la santé cognitive, et bien plus encore. Les produits OLLY sont disponibles sous différentes formes comme des gummies, des capsules molles et des comprimés effervescents. L'entreprise se concentre sur l'incorporation d'ingrédients bénéfiques tels que les probiotiques, les oméga-3, le collagène et diverses vitamines, soulignant leur engagement envers la promotion du bien-être holistique. OLLY met également en avant son impact social et ses efforts en matière de durabilité, en accord avec sa mission de rendre le bien-être facile et accessible à tous.

Description

• Develop and maintain a best-in-class digital footprint on OLLY’s .com/Omni platforms • Develop a holistic strategy to increase overall Omnichannel sales and outperform online competition • Recruit, mentor, and develop the Omni Sr. Associate • Serve as primary contact for Retailer Media, Roundel, WMC, and equivalent agentic advertising platforms • Partner with Sales and Sales Strategy on customer business plans and Digital Commerce goals • Collaborate with Social, Influencer, Consumer Response, Ecom, Growth, Brand Marketing, Creative, and Systems teams • Lead performance marketing strategy and campaigns across Target, Walmart, Instacart, and other customer platforms • Manage a multi-million-dollar budget by setting objectives, conversion signals, and guardrails for AI-driven bidding systems • Verify and audit autonomous campaign decisions against business goals, margin targets, and inventory realities • Build and manage learning agendas, including incrementality testing and first-party data matching • Ensure product data is structured and agent-ready for AI-mediated shopping journeys • Explore full-funnel retail media formats such as video, audio, and CTV • Evaluate emerging AI tools, retailer features, and agentic ad formats; recommend pilots, scaling, or discontinuation

🎯 Exigences

• 7-10 years across Marketing & eCommerce with a focus on paid acquisition at a consumer brand with a .com and brick and mortar presence • Strong people leader who can effectively coach and develop a team • Experience managing and tracking SEM and other ROAS-driven marketing investments • Comfort directing and auditing agentic/AI-driven bidding and campaign systems (e.g. Walmart's Marty), setting objectives and verifying outcomes • Early adopter of next generation technologies, innovation and capabilities • Understanding of methodologies for managing actionable test/learn efforts, including incrementality testing and multi-touch attribution as tracking evolves • Ability to apply data-driven thinking to creative conversations • Highly analytical and data driven, able to elevate key insights to marketing, sales teams, and leadership • Experience managing/implementing new Martech or AI solutions, with working knowledge of how structured product data drives visibility in AI-mediated and agentic shopping journeys • Awareness of full-funnel retail media formats, including video, CTV, in-store, and audio • Highly organized, detail oriented and self-motivated • Comfortable in a data-driven, rapidly evolving AI business environment • Proficient in Excel and other MS Office products • Candidates must be authorized to work in the United States without sponsorship

🏖️ Avantages

• We pay 100% of the premiums for employee-only medical, dental + orthodontics, and vision insurance • 4 weeks PTO + paid holidays + 12 Mental Health Days per year • 100% Paid parental leave, Fertility + Adoption Benefits • Annual Bonus • 401(k) plan with Employer Match • Hybrid Work + Wellness + Cell Phone Stipends • Free product • An opportunity to work with an intelligent, inspiring, and extraordinarily fun team

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